What are the responsibilities and job description for the Avature is hiring: Senior Manager, Global Video Creative Lead, Redken DMI in New position at Avature?
Who We Are : For more than a century, L’Oréal has devoted its energy, innovation, and scientific excellence solely to one business : Beauty. Our goal is to offer each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity. At L’Oréal Professional Products, our mission is to support hairdressers and develop the hair industry sustainably, and lead the digital transformation of our industry with a customer-centric approach. Our brands portfolio includes L’Oréal Professionnel, Kerastase, Redken, Matrix, Biolage, Mizani, L’Oreal Technique and Pureology. We are the internal creative team for L’Oreal USA’s American Brands of the Professional Products Division, including Redken, Matrix, Biolage, Pureology, Mizani, Pulp Riot and L’Oreal Technique.
We are seeking a dynamic and innovative Creative Manager with a specific expertise in video-led advertising campaigns. This role will act as the video-focused creative lead, concepting and directing video-led advertising campaigns. The ideal candidate will have previous in-house or agency experience, be highly social media savvy, and possess a strong understanding of what makes content impactful, interesting and entertaining for a target audience.
Key Responsibilities :
- Lead the creative ideation, conceptualization, and direction of best-in-class video-led advertising campaigns.
- Develop the core conceptual thread—the “big idea”—that ties the overarching campaign together across key consumer touchpoints.
- Create upper funnel awareness assets and ensure the concept continues across mid and lower funnel assets.
- Pitch and present ideas through verbal and storyboard presentations.
- Collaborate with the Brand Creative Director, Art Director, Video Editor, and Project Manager to bring campaigns to life.
- Manage and partner with a Video Editor, fostering a collaborative and creative work environment.
- Stay current with the latest trends in culture, beauty, and fashion to inform and inspire creative work.
Required Skills and Experience :
Preferred Skills and Experience :
Company Culture and Values : We are part of the L’Oréal family, which emphasizes innovation, diversity, and sustainability. Our key values include :
What’s In It For You :
Flexibility to travel and work on-location as needed.
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Salary : $117,400 - $167,300
