What are the responsibilities and job description for the Social Media and Influencer Partnerships Associate position at Avon?
At Avon, beauty is more than skin deep. We are inspired by our community of passionate women; yesterday, today, and tomorrow. Avon is all about celebrating each other and our achievements in business and in life, inviting others to join us, and committing to be a force for good.
About the Role
The Social Media and Influencer Partnerships Associate will focus on growing and engaging our communities across social channels including Instagram, TikTok, Facebook, Twitter, Pinterest, and YouTube for The Avon Company. They will work collaboratively with the Social Media Manager and cross-functional teams to conceptualize, create, curate & publish daily content using social media best practices, analytics & campaign/brand priorities.
You will report to the Social Media Manager.
Responsibilities
- Manage multiple Social Media Calendars & distribute weekly updates to internal stakeholders
- Execute interactive content ideation, planning, production, and daily publishing
- Identify, request permissions, and log user generated content to manage shared content
- Create, post, and manage short-form content such as Instagram Reels, TikTok Videos, Instagram Stories and YouTube Shorts
- Participate in planning and briefing social content by working closely with the Social Media Manager, Marketing, Creative and Copy teams
- Organize and manage the content library
- Assist with gift mailings, Influencer coordination and user generated content coverage
- Engage with the community to answer customer service questions, proactively engage with UGC, Influencer and media content
- Respond to daily mentions and comments across platforms; partner with Customer Care and escalate any feedback to cross-functional teams
- Develop daily cadence of on-brand captions and messaging
- Generate weekly and monthly reports by analyzing and providing insights on key metrics and community management activity
- Stay current on all social media platform updates and make recommendations on how to best optimize brand channel performance
- Forward real-time content ideas based on what is happening across social and in the beauty community
Qualifications
- 2 years of experience in managing social media for a brand or agency. Experience in the beauty industry a plus.
- Share a portfolio to demonstrate creative output and skillset
- Agency experience preferred to manage multiple brands
- Self-motivated demonstrating a high level of initiative, can work under tight timelines and ability to work productively on multiple projects in a fast-paced, creative environment
- Experience presenting on camera and comfortable doing so
- You have produced and edited short-form video content for social media platforms such as TikTok, Instagram Reels, YouTube Shorts, etc.
- Experience with content planning and analytics tools such as Dash Hudson, Tribe Dynamics, Skeepers and others
- You keep up with the social media trends, popular culture, and marketing developments
- Bachelor's degree from an accredited college or university
- Ability to travel as needed
- You enthusiastically create thumb-stopping content and engage communities through social content and communication, in service of brand and business goals
Our Benefits
- Eligible for benefits as of date of hire (health, dental, vision, life and other voluntary programs)
- You are immediately vested in Avon’s matching contributions to the 401(k) Plan. Avon matches your contributions dollar-for dollar up to 3% of your eligible pay, and $0.50 per dollar on the next 2% of your eligible pay.
- Company sponsored Life insurance, AD&D and Disability benefits with option to buy up
- Wellness incentive programs
- Commuter, Health Reimbursement (HRA) and Flexible Spending (FSA) accounts
- Family Care (back-up child and elder care) benefit Programs
- Additional voluntary benefit programs available such as group legal, critical care, accident, pet insurance and identity protection insurance.
Salary Range: $62-75k
Avon is an equal opportunity employer. All employment decisions are made without regard to race, color, age, gender, gender identity or expression, sexual orientation, marital status, pregnancy, religion, citizenship, national origin/ancestry, physical/mental disabilities, military status or any other basis prohibited by law.
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Salary : $62,000 - $75,000
