Marketing Director

Ayming USA is seeking an experienced, results-driven Marketing Director to lead our marketing strategy and execution. This role is instrumental in aligning marketing efforts with sales objectives to drive growth and enhance brand presence. As Marketing Director, you will collaborate closely with our Sales Director and the sales and marketing team to define and execute the go-to-market strategy, target sector-specific opportunities, and generate qualified leads. You will lead a team focused on comprehensive digital marketing efforts, including SEO, paid search, account-based marketing, and data analysis to support ROI and success metrics.

If you are a strategic marketing leader with a robust understanding of B2B environments, experience in driving cross-functional initiatives, and a passion for creating measurable impact, this role offers an exciting opportunity to make a significant contribution to Ayming’s success in the USA.

Responsibilities

• Strategic Planning & Execution: Develop and implement a marketing strategy that aligns with Ayming’s growth goals. Work with the Sales Director to establish a clear go-to-market plan and define target sectors.
• Lead Generation & Sales Alignment: Execute targeted lead generation strategies, leveraging paid and organic channels, and work closely with the sales team to drive sales-qualified leads.
• Digital Marketing: Oversee SEO, paid search, email marketing, and account-based marketing initiatives, ensuring alignment with overarching marketing objectives.
• Campaign & Event Management: Plan, coordinate, and manage events, webinars, and other promotional activities that drive engagement and pipeline growth.
• Data Analysis & Reporting: Track, analyse, and report on campaign performance against the budget, including ROI, to inform strategic decisions and refine marketing campaigns.
• Team Leadership & Budget Oversight: Manage a marketing team and budget, ensuring resources are allocated effectively and optimally to achieve targets.
  
  
  

Requirements

Experience:

• 5-7 years of marketing experience, with demonstrable leadership in B2B settings.
  
  
  

Skills & Tools:

• Expertise in digital marketing, including SEO and paid search strategies.
• Strong proficiency in aligning marketing with sales goals, particularly in go-to-market planning.
• Experience with email campaign management, lead nurturing and account-based marketing,
• Analytical acumen to interpret data, assess ROI, and adapt strategies based on performance insights.
• Previous experience working with CRMs is essential. At Ayming we work with SalesForce.
  
  
  

Personal Attributes:

• Strategic thinker with a can-do attitude and strong drive to implement successful marketing strategies. Strong organizational skills, exceptional communication abilities, and a collaborative, team-oriented mindset.
  
  
  

About Ayming USA

• Ayming USA partners with businesses to unlock lasting value through innovative approaches to funding. We leverage our deep expertise in global regulations, local policy, and public sector collaborations to deliver tangible results for our clients, driving both immediate and long-term impact.
• Join us and be part of a team that thrives on strategic, results-focused marketing, where your expertise will directly influence Ayming’s success in the USA.
  
  
  

Apply now Send to a friend ›

Share this post

Apply now Send to a friend ›

" * " indicates required fields

First name *

Last name *

Phone *

Email *

Upload your CV *

Accepted file types: pdf, doc, rtf, txt, Max. file size: 24 MB.

What position are you applying for? *

Consent Agreement *

I am happy for Ayming to use these details to contact me in response to this job application.

Email

This field is for validation purposes and should be left unchanged.

CCPA text opting in for additional information is not required to receive this content. All data is protected and secured as outlined in our privacy policy. Opting in for additional information is not required to receive this content. All data is protected and secured as outlined in our privacy policy.

Contact Us

• First Name *
• Last Name *
• Email *
• Company *
• Job Title *
• Phone *
• Location * Choose your state Alabama Alaska Arizona Arkansas California Colorado Connecticut Delaware District of Columbia Florida Georgia Hawaii Idaho Illinois Indiana Iowa Kansas Kentucky Louisiana Maine Maryland Massachusetts Michigan Minnesota Mississippi Missouri Montana Nebraska Nevada New Hampshire New Jersey New Mexico New York North Carolina North Dakota Ohio Oklahoma Oregon Pennsylvania Rhode Island South Carolina South Dakota Tennessee Texas Utah Vermont Virginia Washington West Virginia Wisconsin Wyoming Armed Forces Americas Armed Forces Europe Armed Forces Pacific
• I am interested in * Select your field of interest R&D Tax Credit Grants Rapid Claims Cost Segregation Employee Retention Credit Energy Efficiency Incentives Referral Partnership Program Other
• Your message
• I am happy for Ayming to use these details to contact me for marketing purposes
• Email
  
  

This field is for validation purposes and should be left unchanged.

CCPA text opting in for additional information is not required to receive this content. All data is protected and secured as outlined in our privacy policy. Opting in for additional information is not required to receive this content. All data is protected and secured as outlined in our privacy policy.