What are the responsibilities and job description for the Regional Associate Director- Health System & Population Health - (Boston, MA) position at Bayer AG?
Regional Associate Director- Health System & Population Health - (Boston, MA)
PURPOSE
The Regional Account Director (RAD) is accountable to drive the strategic account plan in Integrated Delivery Networks (IDNs) and Accounts in the effort to unlock sales growth opportunities by removing any barriers to use in the setting of care. You will establish a comprehensive Strategic Account Business Plan aimed at creating long- and short-term sales growth and coordinates pull-through across other cross functional team members (across therapeutic area and roles) calling on the account. You will create Advocates and Champions throughout the Account by building strategic relationships with health system stakeholders and administrators.
The position will report into the Area General Manager, but will also collaborate with the National Account Directors, the Sales Team as well as Cross Functional partners in Market Access, HEOR, Marketing and Medical.
The span of coverage will be within the Boston, MA metropolitan area. Travel up to 50% within the territory. The position is residence based. The candidate must be domiciled within the territory.
YOUR TASKS AND RESPONSIBILITIES
- Integration and Access Management : Ensure integration and on-label access within account-level decision-making platform tools (EMRs, formulary, account-level pathways, order sets, etc.), using on-label resources related to portfolio products and cross-functional matrix team support to drive top-down demand at the enterprise level;
- Strategic Account Planning : Develop and execute the strategic account plan across the enterprise and lead the execution of the plan in alignment with cross functional stakeholders (Medical, Market Access, Sales Leadership etc.);
- Local Pull-Through : Coordinate pull-through of the account strategy by mobilizing cross-functional Bayer team to achieve short- and long-term account sales objectives;
- Stakeholder Identification & Management : Identify key decision makers in the account and create Advocates, Clinical and Business Champions to achieve the desired outcomes and goals across the account;
- Collaboration and Cross Functional Partnership : Coordinate efforts across the cross functional Bayer team to achieve short- and long-term account objectives. Collaborate effectively with internal stakeholders to achieve shared Account Objectives. Act in tandem with NAD, Market Access, Medical and Sales to strengthen relationships with key healthcare systems;
- Account Partnership : Identify compliant opportunities to expand the business across Bayer’s Cardiovascular Renal (CVR) portfolio that aligns with the Accounts patient’s care and improves the patient and provider experience with Bayer’s CVR product portfolio;
- Market Analysis : Monitor and analyze market trends and competitive activities to inform strategy;
- Internal collaboration : Work collaboratively across all team members (across therapeutic areas and roles, incl sales, Market Access, HEOR, marketing and Medical) in the effort to harvest the full power and knowledge of the team working across the account;
- Execute National Pull-Through : Contribute to shaping and execute the Area-wide pull-through of the national account strategy as guided by the National Account Director.
WHO YOU ARE
Bayer seeks an incumbent who possesses the following :
REQUIRED QUALIFICATIONS
PREFERRED QUALIFICATIONS
This posting will be available for application until at least 3-14-25.
YOUR APPLICATION
Bayer offers a wide variety of competitive compensation and benefits programs. If you meet the requirements of this unique opportunity, and want to impact our mission Science for a better life, we encourage you to apply now. Be part of something bigger. Be you. Be Bayer.
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