Outreach Liason

Relationship Sales

• Conduct one-on-one meetings and group sessions with prospective referral sources to communicate services available through Be Well Memory and Infusion.
• Conduct informational meetings and educational sessions with targeted entities where prospective BWMI patients are.
• Seek and develop relationships with entities for lead generation for Be Well Clinical Studies.
• Seek and develop relationships with prospective partners who can provide clinical support to BWCS studies.
• Bring forward new business opportunities that are revealed through field interactions and facilitate response jointly agreed upon by internal stakeholders.

Community and Educational Programs

• Seek out, coordinate and facilitate attendance at community events and health fairs to connect BWMI providers with targeted sources.
• For all educational and community events, implement pre-event promotional activities, coordinate the day-of logistics and organize follow-up with attendees.
• Seek out ways to connect BWMI and BWCS with community leaders, opinion leaders and social groups, as appropriate.

Planning, Tracking and Measurement

• Work with the marketing team to develop a toolkit of collateral materials to augment the sales, educational and retention efforts.
• Prepare reports, summarizing sales and retention activities, identifying trends, opportunities and barriers to new business growth.
• Communicate trends in service, communications and operational barriers expressed by points of contact that affect ability to develop relationships and negatively impact ability to grow and retention clients.
• Serve as a resource to Be Well leaders for market and competitive intelligence to support operational and clinical business planning.
• Utilize a CRM system to document and track:
  • Lead generation opportunities
  • Each encounter with sales targets including feedback, open requests or needs
  • Accurately forecast referral and relationship growth

Success in this role will come from the individuals ability to:

• Manage a relationship sales process through critical and creative thinking.
• Represent Be Well and its services based on clinical and operational strengths.
• Listen attentively, with a compassionate sensitivity for elder care.
• Be nimble to adjust to the changing business development needs of the organization and healthcare needs of the market.
• Work efficiently, prioritize multiple activities and respond in a timely manner to numerous requests.

• A minimum of a Bachelors degree with business, sales, or marketing emphasis.
• Experience in relationship sales; healthcare sales experience is a plus.
• A proven track record in sales, customer relations and/or business development, preferably in a healthcare setting.
• This position requires a highly motivated, productive and self-directed individual.