What are the responsibilities and job description for the Fractional CMO - Artificial Intelligence position at Beacon Talent?
Beacon Talent is conducting a confidential search on behalf of a fast-growing AI company at the intersection of humans and artificial intelligence. This company is pioneering AI model training, data solutions, and AI services for some of the biggest tech firms in Silicon Valley.
We are seeking a Fractional Chief Marketing Officer (CMO) to lead and execute the company’s marketing strategy, drive demand generation, and position the brand as a leader in AI services. This role is ideal for a seasoned B2B SaaS marketing leader with experience in account-based marketing (ABM), lead generation, brand positioning, and high-impact industry events.
Key Responsibilities
- Develop and execute a comprehensive marketing strategy to drive brand awareness, demand generation, and customer acquisition.
- Implement ABM and demand generation programs to engage enterprise AI customers.
- Lead brand storytelling and messaging to differentiate the company in the AI services space.
- Plan and oversee high-impact events such as executive dinners, industry mixers, and thought leadership webinars.
- Optimize marketing performance and analytics, leveraging data to refine strategies and improve ROI.
- Work closely with sales and leadership teams to align marketing initiatives with business growth objectives.
Who You Are
- Experienced B2B SaaS marketing leader, ideally with a background in AI, ML, or emerging technologies.
- Skilled in ABM, lead generation, and content marketing, with a strong understanding of marketing analytics.
- A strategic storyteller who can position the company as a top-tier provider in AI and data services.
- A network builder and community engager, comfortable hosting industry events and fostering relationships.
- Data-driven and results-oriented, with a proven track record of optimizing marketing spend and driving revenue growth.
Why This Opportunity?
- Work at the forefront of AI innovation, leading marketing efforts for a company working with some of the biggest players in the industry.
- Shape the marketing function from the ground up, creating real impact in a high-growth AI startup.
- Engage with top AI researchers, business leaders, and enterprise clients through industry-leading marketing initiatives.
- Flexible, fractional engagement with the potential for long-term impact.