What are the responsibilities and job description for the Content Strategist position at beBee Careers?
About the Role
We are seeking a highly experienced Content Strategist to lead our integrated earned and owned content strategy aligned to brand, marketing, and business goals.
The successful candidate will serve as the central content lead across PR, website blog, SEO, and organic social media and influencers content, ensuring a unified voice and content strategy.
- Develop and execute a comprehensive content strategy that drives engagement and conversion.
- Oversee editorial strategy, calendar, and execution for website content such as blog articles or resources, landing pages, and newsletter email copy in collaboration with eCommerce, Paid Media, and Go to Market teams.
- Ensure content is optimized for search (SEO) and conversion, working closely with digital media performance and ecommerce teams.
- Lead executive visibility strategy across speaking opportunities, awards, and contributed content.
- Monitor media landscape, manage media relationships, and track sentiment and coverage performance.
Requirements
8–10 years of content experience, with a blended background in PR, content marketing, SEO, and/or editorial. Proven success developing and scaling multi-channel content strategies across owned and earned platforms.
