What are the responsibilities and job description for the Marketing Manager for Growth Expansion position at beBee Careers?
About the Role
We're seeking a highly skilled Growth Marketing Manager, Expansion to drive paid marketing channel strategy outside of our always-on growth program. This role is critical in winning attention from untapped audiences and converting them into meaningful drivers of growth.
Key Responsibilities:
- Design and execute paid marketing experimentation campaigns to unlock new audiences and emerging channels as tactical levers for our growing performance marketing program
- Develop and refine creative and media approaches in close partnership with data science, analytics, and creative teams, turning early ideas into scalable, high-performing campaigns
- Build proof-of-concept summaries that turn early test results into compelling proposals, earning buy-in to scale new tactics into always-on growth programs
- Work with internal and external partners to design holistic measurement strategies for emerging platforms and initiatives, ensuring we capture meaningful signals to establish long-term value
- Stay tapped into evolving trends across channels, platforms, and consumer behavior, bringing a challenger mindset and industry-leading ideas to the table
