What are the responsibilities and job description for the E-commerce Marketing Director position at Becker's Best Shoes?
About Us
Becker's Best Shoes is a dynamic and innovative company dedicated to comfort footwear.
Job Description
We seek a talented Marketing and E-commerce Manager to expand our online presence. As a key member of our team, you will be responsible for developing and implementing comprehensive marketing strategies to increase brand awareness and drive online sales.
Responsibilities
- Develop and implement effective marketing strategies to boost brand visibility and drive sales growth.
- Create and distribute engaging marketing content across various channels.
- Plan and execute innovative promotional offerings, marketing campaigns, and events.
- Build strong relationships with clients and company partners.
- Collaborate with the sales team to ensure marketing efforts support their sales objectives.
- Track, analyze, and report on the success of marketing campaigns and events.
- Optimize e-commerce platforms to provide a seamless shopping experience.
- Monitor and report on marketing performance, using data-driven insights to refine strategies.
- Stay up-to-date with industry trends and emerging technologies to maintain our competitive edge.
Qualifications
- 1-3 years of marketing experience.
- Excellent writing and communication skills.
- Strong analytical skills and ability to interpret data.
- Proficiency in e-commerce and marketing platforms, as well as digital marketing tools.
- Creative thinking and problem-solving abilities.
- Ability to work independently and as part of a team.
