E-Commerce & Marketing Specialist

Job Description

We seek a skilled E-Commerce & Marketing Specialist to oversee our internal e-commerce platforms, manage promotional products, and support online reputation management. This role requires a mix of technical, creative, and analytical skills to maintain product listings, optimize pricing, and enhance our brand presence and that of our clients.

Key Responsibilities:

• E-Commerce & Product Management:
• Maintain and update internal e-commerce websites and product listings.
• Oversee and manage a promotional products database.
• Ensure accurate pricing and availability of products.
• Source new promotional products and coordinate with vendors.
• Pricing & Data Management:
• Price shop for clients and negotiate with vendors to secure the best rates.
• Maintain and update spreadsheets for pricing, inventory, and orders.
• Content Creation & Marketing Support:
• Write and optimize product descriptions, marketing materials, and website content.
• Assist with marketing campaigns, promotions, and branding efforts.
• Graphic Design & Digital Content:
• Create basic graphics for marketing materials, product mockups, and website visuals.
• Design social media assets, email marketing visuals, and promotional content.
• Reputation Management & Customer Engagement:
• Monitor and respond to online reviews across multiple platforms.
• Develop strategies to enhance online reputation and customer engagement.
  

Qualifications:

• Experience in e-commerce management, digital marketing, or promotional products industry.
• Proficiency in spreadsheets (Excel/Google Sheets) for tracking pricing and data.
• Basic graphic design skills (Adobe Photoshop, Canva, or similar tools).
• Strong writing skills for product descriptions, marketing content, and customer responses.
• Familiarity with the printing process and promotional product sourcing.
• Knowledge of reputation management tools and online review platforms.
• Excellent organizational and project management skills to handle multiple tasks efficiently.
  
  

Preferred Skills:

• Experience with Shopify, WooCommerce, or other e-commerce platforms.
• Knowledge of SEO best practices for product listings.
• Understanding of social media marketing and digital advertising.
  
  

Benefits & Perks:

• Remote work environment (MUST be Florida-based).
• Health benefits, PTO, and professional development opportunities.
• Collaborative team environment with growth opportunities.
  
  

Company Description

Insight Marketing Group is a dynamic and rapidly growing company dedicated to helping businesses thrive in the digital age. Our mission is to empower our clients to achieve their full potential through innovative marketing solutions. With a focus on delivering exceptional results, we are committed to building strong partnerships with our clients and fostering a collaborative work environment.

Insight Marketing Group is a dynamic and rapidly growing company dedicated to helping businesses thrive in the digital age. Our mission is to empower our clients to achieve their full potential through innovative marketing solutions. With a focus on delivering exceptional results, we are committed to building strong partnerships with our clients and fostering a collaborative work environment.