What are the responsibilities and job description for the Marketing Specialist - E-commerce Division position at Becker's Best Shoes?
About Us:
Becker's Best Shoes is committed to delivering high-quality footwear and exceptional customer service. With a strong online presence through our Shopify website, we are expanding our reach beyond our physical location in Mount Dora, FL.
Job Description:
We are seeking an experienced Marketing and E-commerce Specialist to join our team. The successful candidate will be responsible for managing our Shopify website, handling data entry, and overseeing the shipping of online orders.
Main Tasks:
- Update our Shopify website with new products, descriptions, and images.
- Ensure accuracy and currency of our online store through data entry tasks.
- Manage the shipping process for online orders and returns of defective products.
- Implement marketing strategies to drive online sales and increase brand awareness.
- Streamline data entry and other repetitive tasks using AI tools.
- Analyze website performance and provide recommendations for improvement.
Qualifications:
- Minimum 2 years' experience in e-commerce, preferably with Shopify.
- Strong analytical and problem-solving skills.
- Knowledge of AI tools and their application in e-commerce.
- Excellent communication and interpersonal skills.