What are the responsibilities and job description for the Marketing and E-commerce Manager position at Becker's Best Shoes?
Marketing and E-commerce Manager
Job Type: Full-time
About Us: Becker's Best Shoes is a dynamic and innovative company dedicated to comfort footwear.
We are seeking a talented Marketing and E-commerce Manager to expand our online presence.
Key Responsibilities:
- Develop comprehensive marketing strategies to increase brand awareness and drive online sales.
- Create and distribute effective marketing content online and offline.
- Plan and execute promotional offerings, marketing campaigns, and events.
- Strengthen client relationships and company partnerships.
- Collaborate with the sales team to support their sales goals.
- Track, analyze, and report on marketing campaign success and events.
- Manage e-commerce platforms for a seamless shopping experience.
- Monitor and report on marketing performance, using data-driven insights to refine strategies.
- Stay up-to-date with industry trends and emerging technologies.
Requirements:
- 1-3 years of marketing experience.
- Excellent writing and communication skills.
- Strong analytical skills and ability to interpret data.
- E-commerce and marketing platform proficiency (e.g., Shopify, Klaviyo, SEMrush) and digital marketing tools (e.g., Google Analytics and SEO).
- Creative thinking and problem-solving abilities.
- Ability to work independently and as part of a team.
