What are the responsibilities and job description for the Copywriter position at Beckett?
About Beckett Collectibles:
Beckett is the most trusted name in collectibles, now evolving to meet the modern collector. Every card, autograph, and collectible tells a story, and we’re here to amplify those stories. As we refresh our brand and expand our reach, we need a copywriter who can bring our legacy to life, sharpening our voice, engaging collectors, and crafting narratives that inspire action. Our brand is built on trust, expertise, and a deep love for collecting, and we want someone who can translate that passion into powerful messaging.
Beckett is the most trusted name in collectibles, now evolving to meet the modern collector. Every card, autograph, and collectible tells a story, and we’re here to amplify those stories. As we refresh our brand and expand our reach, we need a copywriter who can bring our legacy to life, sharpening our voice, engaging collectors, and crafting narratives that inspire action. Our brand is built on trust, expertise, and a deep love for collecting, and we want someone who can translate that passion into powerful messaging.
The Role:
We need a writer who knows how to connect with collectors, understand their world, and turn ideas into compelling, effective copy. You’ll write for web, social, email, events, and more—creating content that excites, informs, and drives sales. Your work will help shape how collectors experience Beckett, from discovering our services to engaging with our community.
We need a writer who knows how to connect with collectors, understand their world, and turn ideas into compelling, effective copy. You’ll write for web, social, email, events, and more—creating content that excites, informs, and drives sales. Your work will help shape how collectors experience Beckett, from discovering our services to engaging with our community.
What You’ll Do:
- Develop and refine Beckett’s brand voice to be clear, consistent, and engaging.
- Write copy that tells compelling stories, sells, educates, and inspires across digital and traditional channels.
- Craft engaging website copy that enhances user experience and drives conversions.
- Help develop social media content that sparks conversation and builds brand affinity.
- Create impactful email campaigns that keep collectors engaged and informed.
- Use data insights to refine messaging and improve engagement across platforms.
- Bring fresh, creative ideas to make the Beckett story stand out and feel relevant to today’s collectors.
What We’re Looking For:
- 3 years of copywriting experience, preferably in brand marketing, e-commerce, or editorial storytelling.
- A portfolio showcasing a strong ability to craft compelling narratives and drive results.
- Experience writing across multiple formats, from punchy social captions to long-form storytelling.
- Understanding of SEO best practices and how to optimize content for digital platforms.
- Passion for collectibles or an eagerness to immerse yourself in the world of grading, trading, and authentication.
- Ability to balance creativity with strategy, ensuring copy aligns with business goals and brand positioning.
- Strong attention to detail, with the ability to adapt tone and style as needed.
Why Beckett?
- Be part of a legacy brand with a bold new vision for the future of collecting.
- Work alongside a team of passionate experts who love what they do.
- Competitive salary, benefits, and room to grow in a dynamic industry.
- Play a key role in shaping how collectors engage with Beckett and the wider collectibles world.