Vice President, Sales Strategy and Capabilities (GoGo SqueeZ)

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Vice President, Sales Strategy and Capabilities (GoGo SqueeZ)

Bel, makers of iconic brands including GoGo SqueeZ, Babybel, The Laughing Cow, Boursin, Kaukauna, Merkts, and Price's, is a growing global company that values your contributions and strives to create a sense of belonging for everyone. We offer career growth and development opportunities, as well as competitive total compensation and meaningful well-being benefits. For All, For Good, our company signature, reflects Bel’s commitment to sustainability and healthier and responsible food for all. Bel Brands USA has been named Chicago's "101 Best and Brightest Companies to Work For" for 10 years in a row. The company has headquarters in Chicago for our Bel Cheese business and in New York City for GoGo Squeez. Bel operates five manufacturing plants in Little Chute, WI, Leitchfield, KY, Brookings, SD, Nampa, ID, and Traverse City, MI.

Job Description Summary

GoGo Squeez is a growing brand in the healthy, single serve snacking category. To accelerate the growth of the brand, the Vice President, Sales Strategy & Capabilities plays a fundamental role in leading the development and execution of the commercial strategy. As the conduit between field sales and headquarter functions both locally and globally, this role is accountable for the development of sales strategies that align with overall business objectives across all retail channels and out-of-home. Execution of commercial strategy will focus on distribution opportunities, best-in-class shelving, merchandising, pricing and promotion, and retailer activations. This individual and their team will be accountable for leading sales strategy & planning activities and for achieving best-in-class sales fundamentals (assortment, shelving, pricing, promotions), delivering sales reporting, obtaining category captainship, and being a strong partner with Sales Finance developing and executing revenue growth management strategies and plans. They will focus on building strong cross-functional collaboration for themselves and their team across Sales, Marketing, Finance, Supply Chain, PMO, and HR.

This hybrid role, based in our New York City US HQ office for GoGo Squeez, reports directly to the GoGo Squeez U.S. Chief Commercial Officer and is part of the U.S. Sales leadership team.

Job Responsibilities & Tasks :

• Lead the development, management, and execution of sales strategies, implementation and tracking of assortment, pricing / promotional strategy, display / visibility, and category management.
• Represent customer / field sales in providing critical customer perspective to the marketing and internal teams in support of development and implementation of marketing plans and strategic initiatives.
• Develop and deliver selling stories that translate the brand’s strategies, plans, and initiatives into winning propositions for our retailer partners.
• Work collaboratively with sales finance and CCO to elevate commercial process inclusive of pricing / pack size / promo recommendations, trade spend guardrails, and implementation of revenue growth management principles.
• Create and own Strategic Channel / Customer management framework and strategies that align with organization objectives and maximize growth.
• Lead the development and execution of tools and processes for category management, analytic reporting, trade utilization, and trade management.
• Support development of reports and tracking of key sales KPIs (Distribution, Pricing, Display, Promotion).
• Support field sales team with insight-based selling tools anchored on category and consumer data that are consistent with the commercial priorities.
• Provide sales perspective on short-term and long-term demand forecasts to support the S&OP process.
• Advance key sales strategic projects (e.g., visibility, channel development, customer segmentation, sales transformation, etc.)
• Lead Category Development to establish GoGo Squeez as category experts with our customers and ultimately drive growth for us and our retailers.
• Lead for sales for annual integrated business planning deliverables such as key lessons learned, strategic plan development, annual budget setting, in-year budget gapping sessions, etc.
• Analyze expenditures of the sales department to conform to budgetary requirements to include food shows, 3rd party contracts, broker commissions, sales meetings, etc.

Position Requirements :

Minimum education and experience required :

Specific competencies required :

PHYSICAL & TRAVEL REQUIREMENTS

Total Rewards :

Base Salary Range : $275,000 - $295,000

20 days PTO

4% match on 401k

Health care by Cigna

Free Vision & Dental

Bel Brands is an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran status, disability status, or any other basis protected by applicable federal, state, or local laws. Bel Brands also prohibits harassment of applicants or employees based on any of these protected categories. It is also Bel Brand’s policy to comply with all applicable federal, state, and local laws respecting consideration of unemployment status in making hiring decisions.

Bel Brands is committed to recruiting, hiring, and promoting people with disabilities and veterans. If you need an accommodation or assistance in using the website, please call 312-462-1500.

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Salary : $275,000 - $295,000