What are the responsibilities and job description for the BENNETT MOTOR EXPRESS is hiring: Content Creator in Mcdonough position at BENNETT MOTOR EXPRESS?
Job Details
Job Location
1001 Industrial Parkway McDonough - McDonough, GA
Position Type
Full Time
Education Level
High School
Travel Percentage
0-25%
Job Shift
Job Category
Marketing
Description
Join our dynamic and innovative team at The Bennett Family of Companies, a woman-owned transportation and logistics leader based in McDonough, GA. We are seeking a highly creative and strategic Content Creator to lead our content creation initiatives. As Content Creator, you will be responsible for creating digital content across various platforms including social media, web, and intranet. You will work closely with our Digital Ads Specialist to ensure cohesive and impactful content that drives engagement and achieves business goals.
Job Duties
- Develop and execute digital content strategies across multiple platforms (social media, web, intranet)
- Create, edit, and produce high-quality video content that aligns with our brand and marketing goals
- Ensure all digital content is consistent, on-brand, and optimized for each platform
- Collaborate with the marketing team to plan and execute content calendars
- Leverage data and analytics to measure the effectiveness of digital content and adjust strategies as needed
- Stay updated on industry trends and best practices to ensure our digital content remains fresh and engaging
- Oversee the creation and management of digital ads, ensuring they are aligned with overall content strategy
- Manage and optimize content for SEO and user engagement
- Coordinate with internal teams and stakeholders to gather content requirements and feedback
- Monitor and respond to digital content performance metrics, making data-driven decisions to improve content reach and effectiveness
Qualifications
Requirements
EEO / Vets / Women / Minorities / Disabled