What are the responsibilities and job description for the Digital Marketing Manager position at Bespoke Labs?
The Role
We’re looking for a digital marketing enthusiast — someone who thrives on execution, moves fast, and is eager to make an impact. As Digital Marketing Manager, you’ll work closely with the VP of Marketing to bring our marketing strategy to life across multiple brands, focusing on execution, engagement, and growth.
This is a hands-on role where you’ll be running campaigns, creating content, analyzing results, and actively driving outcomes. We operate in a high-energy, high-growth environment — if you’re looking for a place to prove your skills and grow, this is it.
What You’ll Do
- Execute digital marketing campaigns across social media, email, and other digital platforms to drive traffic, leads, and conversions.
- Create and manage content across various channels, ensuring brand consistency and engagement.
- Track performance metrics, analyze data, and make adjustments to improve results.
- Stay on top of trends, finding new opportunities to engage audiences and refine marketing tactics.
- Work directly with the VP of Marketing to support key initiatives and execute strategic plans.
What You Bring
- 2 years of experience in digital marketing, preferably in eCommerce, DTC, or B2B brands.
- A strong operator — you take direction, run with it, and deliver results.
- Fluency in digital platforms like Meta, HubSpot, and analytics tools.
- Experience using AI tools to enhance productivity, automate workflows, and improve marketing efficiency.
- Social media savvy — you understand platform trends, engagement tactics, and content creation.
- A data-driven mindset — you track performance and optimize based on results.
- Bias for action — you move fast, stay focused, and make things happen.
- Strong communication skills—you can write, plan, and present ideas effectively.
- Bonus points for experience with video content, influencer marketing, and email automation.
Why Join Us?
- Make an impact – Your work will be critical to our marketing success.
- High-growth potential – Prove yourself, and there’s room to grow.
- Fast-paced, dynamic team – We move quickly and embrace new ideas.
- Perks – Competitive salary, healthcare, 401k, PTO, and an office in Detroit’s vibrant Corktown neighborhood.
About Bespoke Labs
Bespoke Labs powers tens of thousands of the world’s top brands and independent entrepreneurs with proprietary print-on-demand mass customization technology across multiple ecommerce properties and customized white-label platforms for clients. Powered by cutting-edge technology and an ever-growing talented staff, proud and passionate about customizing products for e-commerce solutions for everyone.
We’re located in historic and character-filled Corktown, Detroit’s oldest neighborhood, in a 200,000 square-foot industrial facility with vibrant interior walls decorated with the compelling work of well-known graffiti artist, Shades. A perfect non-cookie-culture for bright, creative young workers who pride ourselves on delivering on our promises to our clients and having fun in the process.
Job Type: Full-time
Pay: $50,000.00 - $60,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- Monday to Friday
Work Location: In person
Salary : $50,000 - $60,000