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Associate Manager, Audience Operations

Best Buy
Minneapolis, MN Full Time
POSTED ON 1/30/2025
AVAILABLE BEFORE 4/29/2025

The Associate Manager, Audience Operations is part of the Media Strategy and Operations team, responsible for assisting with the operations and administration of audience platforms, and the syndication of audiences for activation across Best Buy Ads marketing channels. This role will also manage deliverables and reports to inform audience strategy and activation within campaigns and assist with oversight of buying platforms. The Associate Manager works cross functionally with media teams, channel owners, agency, technology and legal / privacy teams.

This role is hybrid, which means you will be required to work some days on-site at the Best Buy location listed on this posting and some days virtually from home or another non-Best Buy location. The specific work arrangements vary by role and team. The recruiter or hiring manager will provide more details during the hiring process.

What you'll do

  • Administration and day to day contact across multiple audience platforms (including Salesforce, Adobe RTCDP, and Data Collaboration platforms)
  • Syndication of audiences to marketing, media and measurement destinations for activation.
  • Intake, prioritization, tracking and fulfillment of new audience requests.
  • Maintain regular reports and dashboards in partnership with platforms, media strategy and agency teams.
  • Manage or support programmatic, audience, identity and privacy projects as assigned.

Basic qualifications

  • 5 years progressive Marketing or related experience, including 3 years' experience with Audience-based media buying, audience technologies (Adobe, Google, etc), publishing or advertising technology.
  • Hands on experience with creating, publishing or activating first-party audiences.
  • Ability to distill technical details for a business audience
  • Preferred qualifications

  • Proficiency working with CDP, DMP, or similar platforms.
  • Demonstrated ability to influence cross-functionally
  • What's in it for you

    We're committed to helping our people thrive at work and at home. We offer generous benefits that address your total well-being and provide support as you need it, especially key moments in your life.

    Our benefits include :

  • Competitive pay
  • Generous employee discount
  • Physical and mental well-being support
  • About us

    As part of the Best Buy team, you'll help us fulfill our purpose to enrich lives through technology. We bring that to life every day by humanizing and personalizing tech solutions for every stage of life - in our stores, online and in customers' homes.

    Our culture is built on deeply supporting and valuing our amazing employees who make it all possible. We're committed to being a great place to work, where you can unlock unique career possibilities. Above all, we aim to provide a place where you can bring your full, authentic self to work now and into the future. Tomorrow works here.™

    Best Buy is an equal opportunity employer.

    Position Type : Full timePandoLogic. Keywords : Media Technology Manager, Location : Minneapolis, MN - 55423

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