What are the responsibilities and job description for the Scientist for Content Marketing position at BIOCYTOGEN LLC?
The Scientist for Content Marketing is responsible for collaborating with internal teams and developing marketing contents in a variety of forms. He / she should be familiar with writing for the web, email marketing, and blog strategy and execution. He / she will produce high-quality content to increase brand awareness, execute marketing campaigns, drive engagement, and support inbound lead generation.
Have you got what it takes to succeed The following information should be read carefully by all candidates.Job Responsibilities : Write, edit, and promote informative and engaging content, including blog posts, emails, brochures, e-newsletters, whitepapers, case studies, website pages, infographics, and video scriptsMaintain a content calendar to support various marketing campaigns and initiativesUse marketing software to design, execute, and track high-impact email marketing campaignsEngage with our sales team, internal service leaders and subject matter experts, and customers to understand client needs, uncover gaps in our existing assets, and identify relevant topics for new contentManage content projects from start to finish — from topic selection to content development to quality reviews of the final product to promotional messagingExecute service-line marketing initiatives, including program launchesUpdate website content and recommend and implement site improvementsWork with outside vendors, agencies, and consultants as necessaryProvide other general marketing program management support as neededRequired Skills and Experience : PhD’s degree in the scientific field (molecular biology, immunology, oncology) or related disciplineExtensive knowledge in pharmacology, gene targeting technology, and antibody discovery2-3 years of content creation or content marketing, ideally B2B preferredExperience writing, editing, and creating various types of long- and short-form content, such as whitepapers, case studies, blog posts, emails, website pages, and landing pagesStrong written, verbal, analytical, research, and communication skillsSelf-motivated with the ability to manage multiple ongoing projects and meet deadlinesMeticulous attention to detailInterest in building a deep understanding of our technical platforms, and the ability to translate that knowledge into relevant and valuable content
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