What are the responsibilities and job description for the SEO & Web Marketing Manager Job at Bluevine - US in Jersey City position at Bluevine - US?
About Bluevine
Bluevine is on a mission to enable a better financial future for small business owners through innovative banking solutions designed just for them. By combining best-in-class technology with advanced security and a deep understanding of the small business community, we deliver end-to-end banking and lending products that empower always-on entrepreneurs to grow their businesses with confidence.
As a dynamic company with massive potential, we're backed by leading investors such as Lightspeed Venture Partners, Menlo Ventures, 83North, Citi Ventures, and nearly 9 years of proven success. Since launching in 2013, we have grown exponentially, amassing over 400,000 customers across all 50 states and a global team of more than 500 people. Our passion is driven by purpose : to give small businesses the tools they need to succeed and we're just getting started.
All of this begins with our team who are driven by collaboration, problem-solving, and learning and growing together. With a commitment to innovation and community impact, our mission is to help every small business-and every team member-thrive. Join us! #LI-Hybrid
About the Role
We are seeking a SEO & Web Marketing Manager to join our dynamic marketing team and take ownership of optimizing Bluevine's web channel. In this role, you will lead the end-to-end management of site content updates, collaborating cross-functionally with marketing, product, copy, design, and web development teams to ensure timely and high-quality execution of initiatives. You will play a pivotal role in crafting and implementing SEO strategies to drive organic growth and enhance online visibility for Bluevine's financial products and services. Additionally, you will focus on achieving conversion goals while maintaining a user-centered approach to deliver engaging, seamless, and effective web experiences.
Bringing a deep understanding of SEO best practices, project management, UX principles, and testing methodologies, you will oversee the structure and strategy of our site to deliver engaging and impactful digital experiences that align with our business objectives. Proficiency in Google Analytics and web reporting will be essential for tracking performance, identifying trends, and driving data-informed decisions to continually optimize the site.
What you'll do
- SEO Optimization
Collaborate with SEO agencies and internal teams to develop and implement comprehensive SEO strategies, focusing on on-page optimization, keyword alignment, and technical enhancements to boost website rankings, increase organic traffic, and drive measurable business outcomes.
Manage and execute site content updates, coordinating with product, copy, design, and development teams to bring new products and features to market.
Oversee the structure and strategy of the site, ensuring an intuitive and effective user journey.
Leverage Google Analytics and other web analytics tools to monitor site performance, traffic, and user behavior.
What we're looking for
New Hire Base Salary Range : $86,700 - $104,000
This role is also eligible to earn annual performance-based incentive compensation in the form of a cash bonus.
BENEFITS AND PERKS - for employees located in the US
Salary : $86,700 - $104,000
