What are the responsibilities and job description for the USED EQUIPMENT MANAGER position at Bobcat of Oklahoma City?
Job Summary
The Used Equipment Manager will be responsible for leading the operations of our pre-owned equipment division at our Bobcat Equipment Dealerships. This role will involve managing inventory, pricing, and sales strategies to maximize profitability while delivering excellent customer service. The ideal candidate has a strong background in equipment sales, market evaluation, and inventory management, with a passion for the construction and heavy equipment industry.
Duties and Responsibilities
- Oversee the acquisition, inspection, and preparation of used equipment, including trade-ins, auctions, and dealer-to-dealer purchases.
- Maintain accurate and up-to-date inventory records, ensuring all equipment is properly evaluated and ready for sale.
- Implement effective inventory rotation strategies to minimize aging stock.
- Develop and execute pricing strategies based on market trends, equipment condition, and demand.
- Collaborate with the sales team to promote used equipment through online platforms, dealership marketing, and customer outreach.
- Negotiate and close deals with customers while maintaining profitability and customer satisfaction.
- Provide knowledgeable and professional assistance to customers seeking pre-owned equipment.
- Offer financing and warranty options to enhance the customers buying experience.
- Resolve customer concerns promptly and ensure a positive post-sale experience.
- Monitor industry trends, competitor pricing, and market demand to make informed decisions on acquisitions and pricing.
- Identify opportunities to expand the used equipment inventory and meet customer needs.
- Train and support sales team members on used equipment features, benefits, and pricing.
- Work closely with the service department to ensure all used equipment is inspected and reconditioned to meet quality standards.
- Foster a collaborative and customer-focused culture within the dealership.
- Track and analyze sales performance metrics, including used inventory turnover and gross margins.
- Prepare regular reports for dealership management on inventory levels, market trends, and profitability.
- Manage budgets related to used equipment acquisitions and reconditioning.
- Exemplify the Total Equipment Core Values: Teamwork, Excellence, Passion, Integrity, and Customer First.
Required Skills and Abilities
- Able to work with a wide range of personalities in a courteous and professional manner.
- Proven experience in equipment sales, inventory management, or a similar role in the construction or heavy machinery industry.
- Strong knowledge of Bobcat or comparable construction equipment and attachments.
- Excellent negotiation, communication, and interpersonal skills.
Education and Experience
- Proficient in CRM systems, inventory management software, and Microsoft Office.
- Ability to analyze market data and make strategic decisions.
- High school diploma or equivalent required; associate or bachelors degree in business or a related field is a plus.
Physical Requirements
- Must be able to lift and pull 40lbs regularly and up to 100lbs occasionally.
- Ability to work with office equipment, computers, and electronics.
- Capable of traveling by air and ground as necessary to visit customers and attend business functions.
- Must be able to perform the physical duties of the job.
- Must be able to traverse the various terrain of the grounds and facilities.