Retail Media Manager

Booyah Advertising is seeking an experienced, full-time Retail Media Manager to execute Amazon media campaigns and marketplace strategies. The Manager serves the day-to-day client contact for Amazon Sponsored Ads advertising, Walmart, Instacart, and operational marketplace efforts. Candidates for this position must have experience in e-commerce, but do not need experience in Marketplace platforms like Amazon. Training will be provided for Amazon, Walmart, and other platforms. This position is responsible for the initial planning, implementation, monitoring, optimization, analysis, and reporting of assigned accounts.

Responsibilities:

• Complete Booyah Marketplace training for Amazon, Walmart, Instagram and more.
• Maintains positive working relationship with client while clearly communicating the value of Amazon and marketplace efforts
• Develops and executes marketplace advertising and operational strategies to exceed client goals and KPIs
• Identifies and presents new opportunities and areas for growth to client to improve their search programs
• Leads bi-weekly/monthly client calls to discuss account performance, interpretation of data, and action plans based on findings
• Reviews all reporting metrics comprehensively, analyzes and identifies performance drivers, and communicates account health through data storytelling
• Manages budgeting and budget forecasting on a daily, weekly, monthly, and quarterly basis
• Manages ongoing bid optimization, evolving account structure, and progressive targeting tactics
• Creates and executes ongoing testing plans for product detail pages, product images, A Content, brand Stores, industry betas, etc.
• Participates in agency trainings and channel roundtables by communicating POV, discussing industry news and updates, and identifying learning opportunities

Qualifications:

• 1 years of client-facing experience in ecommerce. Experience leading client discussions with Amazon marketplace and advertising campaign data is a plus
• Excellent Excel skills (e.g., pivot tables, vlookups, and data trend analysis), Tableau experience a plus
• Strong and highly proactive communications skills
• Strong project management and organization skills
• In depth knowledge of other Microsoft Office applications (Word, PowerPoint, Outlook)
• Excellent interpersonal skills, including both written and verbal communication
• A self-starter with strong multi-tasking ability and close attention to detail

Preferred skills:

• Strong knowledge of Amazon ecosystems, including Vendor Central, Seller Central, Brand Registry, and other programs.
• Experience in direct to consumer (DTC) ecommerce, digital paid media (e.g. paid search or social) is a plus

Salary: $55,000 to $72,500

Wage differential is based on seniority, merit, education, training and experience.

About Booyah Advertising

Booyah Advertising is a full-service digital agency headquartered in vibrant Denver, Colorado. We specialize in helping companies leverage digital strategies to propel their businesses forward. Our comprehensive services include digital advertising—paid search, paid social, media, Amazon—SEO, content marketing, and creative solutions. With authentic and straightforward relationships at the heart of everything we do, we proudly manage over $100M in annual media for leading brands like Ria Financial, Illegal Pete's, Bona, Howler Bros, Illegal Pete's, Aspen Skiing Company, and Patrick Ta.

At Booyah, we believe our people are our greatest asset. That’s why we’ve built our agency around a people-first philosophy. Every decision we make centers on supporting our teams, fostering transparency, and encouraging personal and professional growth. We’re dedicated to helping our employees thrive at work and enjoy fulfilling lives outside of it.

Our company culture speaks for itself and has earned us recognition from leading publications:

• #1 on The Denver Post's Top Workplaces
• #9 on Ad Age's Best Places to Work
• #10 on Outside's 50 Best Places to Work
• Honoree on Inc.'s Best Workplaces and Built In Colorado's Best Places to Work

Why You’ll Love Working at Booyah

You’ll feel right at home at Booyah if:

• You’re excited to join a driven, growth-focused team that prioritizes collaboration over ego.
• You thrive on hard work, love learning new skills, and embrace challenges with enthusiasm.
• You value building meaningful, supportive relationships with colleagues, clients, and industry partners.
• You believe in working for a company that invests in your growth and development.
• You’re passionate about making a tangible impact on real client outcomes.

Employee Benefits

We’re proud to offer a competitive benefits package designed to support your well-being and growth:

• Competitive salary
• Quarterly bonuses tied to team growth
• Medical, dental, and vision insurance with HSA and FSA options
• 401(k) with company match
• Unlimited PTO to recharge and prioritize life outside work
• Award-winning management training programs
• Regular 360 feedback surveys and biannual performance reviews
• Quarterly team and company-wide events
• 5-year anniversary trip to celebrate your contributions

Join us at Booyah and experience a workplace where your talents are valued, your growth is supported, and your impact is celebrated.