Brilliant Baby Products is hiring: Social Media Director in New York

Brilliant PR & Marketing , one of the most respected and rapidly growing agencies focused on family-oriented brands, seeks a Full-time Social Media Director to help support the agency’s growing, award-winning team.Who We Are : So what’s Brilliant all about? We are a unique PR agency with nearly 30 team members who all work remotely across the US. We give our team the resources they need to get their work done without having to sit in a cubicle or stuffy office. From costume contests to virtual happy hours and Slack GIFs, we prioritize connecting with each other and creating a sense of community. Although we are remote, team members are expected to be available online and working during regular business hours in your time zone.What We Do : Brilliant is in its second decade as a fully remote company and is one of the most respected agencies serving consumer lifestyle brands with a specific focus on products, brands, and services for families including baby and maternity, toys and games, tech, housewares, haircare and food.What We’re Looking For : Our Dream Team Member : 8-10 years managing social media strategy, community management and content creation across social platforms for CPG companiesMinimum 7 years of recent experience working across social media at an agencyRegular users of all social media platforms, with a strong knowledge of TikTok, Instagram, Facebook and YouTubeExperience in new business presentations and extensive client conversations ideally in an agency environmentUnderstands the benefits of influencer marketing and how to integrate influencer content into an organic and paid social strategyKnowledge of boosting and allowlisting in paid socialHas a clear understanding of how social media ties into a bigger marketing plan and looks to ensure it is integrated whether the integrated team is internal or externalUp to date with pop culture and trends and can regularly converse about these topicsTeaching others and in turn, learning, is equally important for themResourceful, committed, and deliberateShares in brainstorms and isn’t afraid to come up with and try new ideas while encouraging others to speak upWants to be a part of a small but strong and mighty teamHas experience managing a team, setting goals for the team and helping the team achieve those goalsWants to build a team that is efficient, knowledgeable and reliantProactively looks to take on projects and advance the growth of the departmentJob Description : Serve as a primary point of contact for all client social media needs, overseeing a digital content coordinator and managerMaintain ultimate responsibility for quality execution and delivery against client expectationsStay up to speed on industry best practices and serve as the agency’s social media thought leaderWork with PR, paid media and paid influencer teams to create a full integrated marketing campaign for clientsHands-on approach to social media management while refining overarching strategy including the development of specific plans to support growth goalsMake recommendations for post-boosting budgets, gain client approval, implement post-boosting, track boosting budgets, work with accounting to ensure invoicing amounts are paid, and reconcile budgets with clientsLeverage social listening to inform ongoing development of strategySupport the process of pitching clients and new business leads on paid social media ad campaigns, including the development of timelines, budgets, and projected resultsLead the implementation of specific client programs and campaignsSet KPIs and analyze monthly, quarterly and yearly resultsDevelop persuasive summary and recommendation documents for presentation to clientsThoughtful about communications internally and externallyCreative, passionate, and strategic in helping clients increase brand awareness and salesActs as the main point of contact on multiple accounts and communicates clearly, effectively, and confidently via Zoom and emailEnjoys an ever-evolving, fast-paced job, switching gears when needed and prioritizing our workloadManage and execute against client budgetsBenefits Eligible For : Unlimited PTOPaid time off between Christmas and New Year'sFabulous Fridays - work day ends at 12 pm between Memorial Day and Labor Day and 3 pm for the remainder of the year401K with a 3% company matchMedical, dental, and vision coverageMedical and Dependent Care FSALife InsuranceLong Term DisabilityAccess to discounts on pet insurance#J-18808-Ljbffr