What are the responsibilities and job description for the Senior Living Sales and Marketing Director - Divisional Travel position at Brookdale Corporate?
Overview
- Overnight Travel for extended periods of time required
We’re looking for an experienced Sales and Marketing Director with a background in Senior Living to drive revenue and exceed sales goals across assigned Brookdale communities. This role involves developing and executing marketing plans, leading sales teams, and ensuring rapid occupancy growth. You’ll be responsible for coaching associates, making high-impact sales calls, and collaborating with leadership to optimize community performance. This position requires overnight travel at least 20 days a month, with assignments that may change frequently. If you're a motivated sales leader with Senior Living experience, passionate about achieving targets and enhancing customer satisfaction, we want to hear from you!
Recognized by Newsweek in 2024 and 2025 as one of America's Greatest Workplaces for Diversity
Make Lives Better Including Your Own. If you want to work in an environment where you can become your best possible self, join us! You’ll earn more than a paycheck; you can find opportunities to grow your career through professional development, as well as ongoing programs catered to your overall health and wellness. Full suite of health insurance, life insurance and retirement plans are available and vary by employment status.
Part and Full Time Benefits Eligibility
Full Time Only Benefits Eligibility
Base pay in range will be determined by applicant’s skills and experience. Full-time associates in role are also eligible for an annual bonus incentive. Temporary associates are not benefits eligible but may participate in the company’s 401(k) program.
Veterans, transitioning active duty military personnel, and military spouses are encouraged to apply. To support our associates in their journey to become a U.S. citizen, Brookdale offers to advance fees for naturalization (Form N-400) application costs, up to $725, less applicable taxes and withholding, for qualified associates who have been with us for at least a year.
The application window is anticipated to close within 30 days of the date of the posting.
Responsibilities
Generates high-volume recurring streams of new move-in revenue for assigned Brookdale communities with open Sales and Marketing Director positions. Prioritizes the outperformance of budgeted sales goals and community revenue targets by efficiently performing all processes and tasks required to close sales, including the development and execution of marketing plans to achieve community occupancy goals. Represents the ideal Brookdale sales professional and promotes a mission-driven sales culture while leading employment of those unique insights gained within one community’s opportunities to optimize sales in next community assignments. This position will travel to communities within a designated geographic area. Assignments will vary in length and may change with little notice.
This job description represents an overview of the responsibilities for the above referenced position. It is not intended to represent a comprehensive list of responsibilities. An associate should perform all duties as assigned by their supervisor.
Qualifications
Education and Experience Bachelor’s degree in Marketing, Business, or related field. Three to five years of sales experience, preferably in the retirement industry or medical or pharmaceutical sales, with a proven track record of generating and closing a high percentage of qualified leads is required. Additional years of related work experience may be substituted for the education requirement on a year-for-year basis up to four years. Certifications, Licenses, and Other Special Requirements Works on short-term strategic assignments within specified geographic area. Requires a valid driver’s license and frequent car and / or air travel as needed. Management / Decision Making Applies existing guidelines and procedures to make varied decisions within a department. Uses sound judgment and experience to solve moderately complex problems based on precedent, example, reasonableness or a combination of these. Knowledge and Skills Possesses extensive knowledge of a distinct skill or function and a thorough understanding of the organization and work environment. Has working knowledge of a functional discipline. Knowledge of sales and marketing to include principles and methods for showing, promoting, and selling products or services to include marketing strategy and tactics, sales techniques, and sales control systems. Knowledge of Medicare and Medicaid regulations to include applicable processes for the product line(s) being sold. Knowledge of state regulations impacting or directing the delivery of services is required. Ability to operate smartphones, personal computers, and related software is required. Previous experience with contact management database, Microsoft Word, Excel, and Outlook is preferred. Ability to effectively manage time, tasks, and projects in a dynamic environment is required. Ability to build trust and act honestly in relationships with others is required. Ability to assess and understand customers’ expectations, needs and circumstances is essential. Ability to work effectively with diverse personalities and to treat people with dignity, respect, fairness, and maturity is required. Ability to effectively listen and communicate verbally and in writing is essential. Physical Demands and Working Conditions
Brookdale is an equal opportunity employer and a drug-free workplace.
Salary Range Information
89,140 - $113,550 / year
Salary : $89,140 - $113,550
