What are the responsibilities and job description for the Marketing Director position at BSD Business Consulting?
Role Overview :
Are you a marketing expert with a passion for technology and innovation? We are seeking a highly experienced Marketing Director with 7 years of experience to develop and execute strategic marketing initiatives that will drive brand awareness, customer acquisition, and revenue growth for our global brands. You will build and lead a team, working closely with cross-functional departments to align marketing strategies with business goals and vision.
Key Responsibilities :
- Strategic Leadership : Define and implement comprehensive marketing strategies for multiple brands, driving global recognition and growth.
- Brand Development : Elevate and position multiple brands as market leaders in the construction technology industry through targeted campaigns and messaging.
- Demand Generation : Lead efforts to create demand for products through business development marketing campaigns, account-based marketing (ABM), partnership development, and innovative digital marketing tactics.
- Team Leadership : Build and mentor a high-performing marketing team, setting clear goals, ensuring accountability, and fostering a collaborative culture. Actively participate and "do the work" when required to ensure tasks are completed effectively.
- Market Analysis : Analyze market trends, consumer insights, and competitor activities to drive continuous optimization of marketing strategies.
- Collaboration : Work closely with product teams, sales, and leadership to ensure marketing efforts are aligned with business objectives and customer needs.
Qualifications :
Preferred Skills :
About the Company :
This company is a global construction technology leader that offers innovative platforms enabling architects, designers, and manufacturers to collaborate more effectively. With continued expansion, they are seeking a visionary Marketing Director to shape the future of their brands and lead marketing efforts in driving brand excellence and business growth.
Why Join Us?
This is your opportunity to bring creativity and innovation to a leadership role and make a transformative impact on a global scale. If you are passionate about digital marketing, driven by results, and ready to lead in a dynamic industry, we want to hear from you!