What are the responsibilities and job description for the Senior Living Sales Counselor position at Buckingham Senior Living?
The Buckingham is a leading provider of senior living solutions, dedicated to enhancing the lives of our residents through exceptional care and vibrant community living. We pride ourselves on creating an inviting atmosphere where seniors can thrive, and we are currently seeking a passionate and motivated Senior Living Sales Counselor to join our dynamic team.
The Senior Living Sales Counselor is responsible for driving occupancy in our community by building relationships with prospective residents and their families, understanding their needs, and guiding them through the decision-making process. This role requires a blend of sales acumen, exceptional customer service skills, and a deep understanding of senior living options.
**Key Responsibilities:**
- Actively promote and sell the community's healthcare living options (assisted living and memory care) to potential residents and their families.
- Conduct tours of the community, highlighting the features, benefits, and services that meet potential residents' needs.
- Build and maintain relationships with referral sources, including healthcare professionals, community organizations, and social workers.
- Develop and execute marketing strategies to attract new residents, including hosting community events and outreach initiatives.
- Conduct needs assessments with prospective residents to understand their unique preferences and care requirements.
- Follow up with leads through phone calls, emails, and in-person meetings, ensuring timely and personalized communication.
- Collaborate with the marketing team to create promotional materials and campaigns that resonate with target audiences.
- Maintain CRM database to track outreach, follow-up activities, and resident inquiries.
- Achieve and exceed monthly sales goals and targets set by management.
- Stay informed about industry trends, competition, and regulatory changes impacting senior living.
- Provide exceptional customer service throughout the sales process, ensuring a positive experience for each prospective resident.
**Qualifications:**
- Bachelor’s degree in business, marketing, or a related field preferred.
- Minimum of 2-5 years of sales experience, preferably in the senior living or healthcare industry.
- Proven track record of achieving sales goals and developing effective sales strategies.
- Excellent interpersonal and communication skills, with the ability to connect with seniors and their families empathically.
- Strong organizational skills and attention to detail, with the ability to manage multiple leads and activities simultaneously.
- Proficient in Microsoft Office Suite and experience with CRM software.
- Must be a team player, willing to collaborate across departments to enhance the resident experience.
- Flexible schedule, including evenings and weekends as needed.
**What We Offer:**
- Competitive salary with performance-based incentives.
- Comprehensive benefits package, including health, dental, and retirement plans.
- Opportunities for professional development and career advancement.
- A supportive and engaging work environment dedicated to making a difference in the lives of seniors.
The Buckingham is an Equal Opportunity Employer. In compliance with the Americans with Disabilities Act, The Buckingham will provide reasonable accommodations to qualified individuals with disabilities and encourages prospective employees and incumbents to discuss potential accommodations with The Buckingham.
