Graphic Designer

Position Summary

We are seeking a creative, detail-oriented Graphic Design Specialist to join our brand marketing team. This role is responsible for supporting design projects across all communication touchpoints—including digital assets, social media, print materials, in-store POP, packaging, and signage. This includes work for brand campaigns, promotions, and corporate marketing. The ideal candidate has strong design fundamentals, a passion for storytelling, and thrives in a fast-paced, collaborative environment. The designer will also play a key role in maintaining and evolving Cafe Rio’s visual brand identity.

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Percentage of Time Spent

• Digital Design (Email, App, Web, Social): 40%
• Print & Environmental Design (Menus, Signage): 25%
• Brand Stewardship & Visual Identity: 15%
• Cross-Team Collaboration & Project Coordination: 10%
• Copywriting, Video Editing & Multimedia Support: 10%

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Responsibilities

Design Execution Across Channels

• Support design projects across all communication touchpoints including digital (email, web, app, sms), social media, print, in-store POP, packaging, and signage/menus.
• Creates designs, concepts, and final assets for brand campaigns, promotions, and corporate marketing materials
• Follow digital design best practices, including mobile responsiveness, usability, and clear call-to-action design

Brand Stewardship & Campaign Execution

• Maintain and evolve the brand’s visual identity across all digital and physical touchpoints
• Ensure brand consistency and creative quality in all deliverables
• Contribute to branding projects and creative campaign execution—from concept through final delivery

Collaboration & Project Execution

• Collaborate with cross-functional teams and external agency partners including brand, loyalty, technology, and operations to ensure consistent brand storytelling across platforms
• Manage multiple projects simultaneously and meet deadlines in a fast-paced environment
• Perform administrative functions related to graphic design, such as filing, organizing, and maintaining design assets, working files, templates, and photography libraries
• Work independently and asynchronously while maintaining accountability

Additional Support

• Support copywriting for campaigns and creative assets (a plus)
• Edit short-form video content for marketing campaigns (a plus)
• Photo and video production experience is (a plus)

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Qualifications

Required:

• 3 years of experience in graphic design (restaurant/retail experience is a plus)
• Strong portfolio showcasing both digital and print work
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign)
• Strong understanding of digital design best practices including mobile responsiveness, usability, and CTA design
• Excellent attention to detail and thrive in fast-paced environments
• Strong storytelling ability and creative problem-solving skills
• Ability to work independently, prioritize tasks, and meet multiple deadlines
• Strong communication skills and a collaborative mindset

Preferred:

• Completed art school or bachelor’s degree in graphic design or related field
• Copywriting skills; strong use of grammar and spelling
• Familiarity with project management tools (e.g., Basecamp, Monday.com)
• Experience with restaurant industry tools or platforms (e.g., Olo, Punchh)
• Photo and video production and editing experience a plus