Marketing & PR associate

Calder Capital is a leading national mergers and acquisitions firm and multi-year Inc 5000 company focused on growth. Our values are steadiness, honesty, discipline, determination, and acting with honor. It is paramount for us to hire based on a strong work ethic and alignment with our values.

If you are interested in applying for this job, please make sure you meet the following requirements as listed below.About the Role

As the

Marketing and PR Associate , you will be key in creating and maintaining Calder Capital’s content, digital channels, and public relations strategies. Working cross-functionally both with internal team members and external partners, you will ensure our brand is well-represented across all platforms while driving engagement and enhancing visibility.This role is perfect for a detail-oriented, creative, and tech-savvy individual who thrives in a fast-paced environment and enjoys multitasking across various digital marketing and PR responsibilities.Key Responsibilities

Video Content Management

Coordinate video production with an external partner.Manage Calder Capital’s YouTube channel, including SEO optimization, creating thumbnails, and ensuring regular posting.Post videos to the website and coordinate social media sharing with an external partner.Develop and manage content schedules for monthly videos, off-market seller videos, buyer introductions, and client testimonials.Social Media and Online Presence

Coordinate with an external partner to produce bite-sized / short-form videos and social posts.Keep Google My Business and Bing listings up-to-date.Photograph team events for social media and website use.Explore opportunities to expand content sharing on other platforms.Website Management

Maintain an evergreen, SEO-optimized website, including team bios, awards, tombstones, and expertise pages.Clean up outdated information and forms to improve site performance and user experience.Ensure that key features of the website such as company and team information are accurate.Search Engine Optimization (SEO)

Monitor Calder’s representation on third-party platforms.Utilize tools to enhance SEO visibility.Public Relations

Draft, distribute, and track press releases.Collaborate with buyers, sellers, and media outlets to gather quotes and comments for PR materials.Create posts and announcements to the website, including updates on transactions and awards.Maintain relationships with media contacts.Assist with email / mailing campaigns and analyze their effectiveness.Content Creation

Write and post blogs, market updates, new hire announcements, office openings, and award recognitions.Develop expertise pages, case studies, and testimonials to highlight firm capabilities.Material Management

Create and maintain marketing materials for both internal and external use.Organize and optimize marketing assets.Qualifications

Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.5 years of experience in PR, digital marketing, or a similar role.Strong understanding of SEO principles and tools.Proficiency with digital tools such as Canva, YouTube Studio, Google My Business, and PR distribution platforms.Excellent writing skills with the ability to create compelling, error-free content.Tech-savvy and adept at managing websites, content management systems, and digital marketing analytics.Highly organized with strong attention to detail.Creative problem-solving skills and the ability to manage multiple projects simultaneously.Compensation and Benefits

Competitive compensation based on experience.401K Plan with 6% employer match.Unlimited PTO Program.Parking Stipend.Employer-provided health insurance with 50% employer-covered premium.Calder Capital is an Equal Opportunity Employer and considers applicants for all positions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, genetic information, veteran status, or any other characteristics protected by law.

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