What are the responsibilities and job description for the Business Development Representative position at Caliber Service Management?
At Caliber Service Management, we're seeking a highly skilled Business Development Representative to join our team. This individual will be responsible for identifying and qualifying potential customers through various marketing channels, filling the sales pipeline with qualified prospects, and driving business growth by generating new customer acquisition.
About the Role
- We are looking for someone who can research and identify potential leads through market analysis, online databases, social media, and other sources to create targeted prospect lists.
- The successful candidate will evaluate potential leads based on demographics, needs, and buying intent to determine their suitability for our sales team.
- You will design and execute lead generation campaigns across multiple channels such as email marketing, content marketing, social media, paid advertising, and webinars.
Key Responsibilities
- Prospecting: Conduct thorough research and analysis to identify high-quality leads that align with our business objectives.
- Lead Qualification: Evaluate leads based on criteria such as demographics, needs, and buying intent to ensure they meet our sales team's requirements.
- Campaign Development: Develop and implement lead generation campaigns using a variety of marketing channels and tactics.
- Outreach: Engage with potential leads through personalized emails, phone calls, and messages to generate interest in our products or services.
