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Senior Regional Business Manager

California Dairies
Dublin, CA Full Time
POSTED ON 2/10/2025
AVAILABLE BEFORE 5/7/2025

Join the California Dairies, Inc. (CDI) team, a farmer-owned cooperative dedicated to sustainably producing the highest quality dairy products while fostering a culture of innovation and collaboration. CDI products are delivered locally and around the world.

CDI's Consumer Products Group is the driving force behind the marketing and sales function for CDI's butter, supported by a strong food service business, and two heritage retail brands : Challenge and Danish Creamery. Proudly Californian, our butter is cultivated by the sun, and we believe that together we can spread that sunshine through every bite, every meal, and every shared moment.

We encourage you to be part of our team that's shaping the future of dairy!

We offer a generous total rewards package that includes :

  • Salary Range $107,717 - $157,984
  • Family medical / dental / vision
  • Generous company contributions to 401k
  • Retail Sales bonus program
  • Remote Opportunity
  • Relocation Assistance
  • 11 Paid holidays
  • Paid vacation
  • Tuition reimbursement

Job Summary

The Senior Regional Business Manager is integral in the planning, sales, and execution of the Challenge brand across the associated market. It is the responsibility of this role to engage and partner with the customers for building our business. The role of the Senior Regional Business Manager is for the development of volume, distribution, schematic placement, planograms, favorable pricing, and trade promotion support. The role is responsible for creating and executing an annual budget including Sales, Gross Profit, Managing Margins, and other sales-related expenses. The position requires proficiency following the company values of We are Stronger Together, We Take the Lead, We Work Hard Today for a Better Tomorrow, and We Reject the Status Quo.

Essential Functions

  • Develop and maintain consistent, frequent, sales coverage by visitation to all areas and customers with a focus on key accounts by Key Performance Indicators (KPI).
  • Develop and actualize a plan for a deep understanding of key customer contacts, gaining knowledge of their business needs and ensuring execution of the Consumer Product Group's business plans, communicating, and providing clear value proposition.
  • Develop and execute a strategic and consistent pattern of store audits with subsequent reporting on findings and recommendations. Follow through on recommendations for implementation.
  • Partner in the development and execute upon a yearly sales plan and budget.
  • Effectively analyze and present relevant information at customer and broker meetings on volume, share, pricing, schematics, and trade support, derived from statistical sales and marketing reports. Providing key recommendations for actionable improvements.
  • Analyze and present competitive activity including, but not limited to list pricing, wholesale pricing, promotions, schematics / layouts, and other relevant activities that are impactful to the business.
  • Research and provide market-based input in developing trade promotion budget.
  • Develop and communicate effective trade promotion changes throughout the year for maintaining budget integrity and accurate invoicing.
  • Partner with credit department to resolve discrepancies and / or disputes in a timely and positive manner.
  • Provide guidance and support to brokers in assigned markets in terms of setting objectives, assisting in overcoming obstacles, partnering to achieve goals.
  • Build upon the network of customers by generating leads and speaking with potential new customers about our offerings.
  • Establish and maintain an effective system to ensure timely and accurate handling of new, lost, and target customers.
  • Develop and implement the creation, communication, and delivery of annual customer and "go to market" plans.
  • Partner in the preparation and execution of sales presentations to customers for improving upon retention and maximizing penetration.
  • Stay current with changing market trends and continually seek out opportunities for growing profitable business.
  • Establish and maintain involvement in industry associations for insights and opportunities for the brand.
  • Maintain professional relationships with coworkers, customers, and company.
  • Education and / or Experience

  • Relevant bachelor's degree in business, Marketing, or related field or equivalent work experience.
  • Expertise in leading regional sales markets. Minimum 3 years' experience in a consumer-packaged goods business with national distribution.
  • Two or more years of experience with dairy products preferred.
  • Three or more years of experience collaborating with brokers.
  • Track record of developing and executing strategies to grow business in net and margin growth through market intelligence, consumer insights and innovation.
  • Qualifications

  • Ability to adapt to changing conditions and market demands.
  • Emotional intelligence.
  • Self-motivated and able to execute independently.
  • Detail oriented yet Big Picture driven.
  • Frequent travel is required both locally and nationally for in-person meetings with customers and brokers to maintain and develop key relationships.
  • Team player with excellent collaboration skills.
  • Strong problem solving and creative skills and the ability to exercise sound judgement and make decisions based on accurate and timely analyses.
  • High level of integrity and dependability with strong sense of urgency and results-orientation.
  • Excellent written and verbal communication skills.
  • Motivational leader.
  • Basic understanding of trade promotion accounting.
  • Financial literacy at a level adequate to speak to the business needs of the industry.
  • Physical Requirements

    The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. The company will make reasonable accommodations that do not cause and undue hardship to the company if such accommodation enables individuals with disabilities to perform the essential functions of the position.

  • Sitting / Standing / Walking : Sits frequently to answer calls, complete schedules / reports, fill out paperwork, answer emails, etc.
  • Lifting / Carrying : Must be able to lift up to 30 pounds on an occasional basis.
  • Pushing / Pulling : Some pushing or pulling is required on an occasional basis.
  • Bending / Stooping : Bends and stoops on an occasional basis.
  • Squatting / Kneeling / Crawling : May squat or kneel on an occasional basis.
  • Twisting / Turning : Assumes any combination of these positions on an occasional basis.
  • Climbing / Balancing : May go up and down stairs and / or ladder on an occasional basis.
  • Reaching : Reaches at or above shoulder level on an occasional basis.
  • Grasping / Manipulating : Grasping and manipulating of papers, objects, and equipment will be required. The ability to use calculator / 10-key and keyboard for data input will be required on an ongoing basis.
  • Traveling : Extended working hours and some domestic traveling.
  • Work Environment

    The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. The work is performed in an office environment.

    ADA / FEHA

    The Company will make reasonable accommodations in compliance with the Americans with Disabilities Act of 1990 and California's Fair Employment and Housing Act.

    The Company is an equal employment opportunity employer.

    This job description will be updated if duties and responsibilities change significantly. Job functions are subject to modification based on business necessity.

    Salary : $107,717 - $157,984

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