What are the responsibilities and job description for the Business Development Representative position at CannaPlanners?
About CannaPlanners: CannaPlanners is a dynamic and rapidly growing digital agency specializing in web design, development, and marketing solutions for the cannabis industry. We work with clients across various sectors within the cannabis space, from dispensaries to CBD brands, to create visually stunning and highly functional digital experiences that drive results.
Job Description: We are seeking a motivated and self-driven business development representative to join our team and help expand our acquisition of new clients. Position may be part-time with ability to grow into a full-time position, or starting at full-time, depending on candidate experience.
Responsibilities:
· Prospecting – identify potential clients and key decision makers with target markets through research and networking.
· Cold outreach – initiate contact with prospects via phone calls, emails, and LinkedIn, articulating value proposition to set and hold introductory meetings with qualified prospects.
· Marketing emails – Craft compelling and personalized email campaigns to engage prospects, nurture leads, and generate interest.
· Event attendance – Represent the company at industry events, conferences and trade show to build relationships, generate leads, and promote our brand.
· Pipeline management – maintain accurate records of all prospecting activities and communication in the HubSpot CRM software.
· Collaboration – Work collaboratively with the sales and marketing teams to develop strategies, share insights, and optimize outreach efforts.
· Continuous learning – Stay up to date on industry trends, market dynamics, and competitor activities while continuing to upskill and develop sales skills.
Qualifications
- Previous experience in sales, business development, or customer service is preferred but not required.
- Previous experience with HubSpot Sales & Marketing is strongly preferred.
- Excellent communication and interpersonal skills, with the ability to engage prospects effectively over the phone and in writing.
- Proactive and self-starting, with a willingness to take initiative
- Adaptive and resilient, with the ability to thrive in a dynamic emerging market
- Willingness to travel 5-10 times per year, mostly in the northeast US and New England.
