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Associate, Media Planner- Multicultural

Canvas Worldwide
New York, NY Full Time
POSTED ON 2/26/2025
AVAILABLE BEFORE 5/26/2025

Canvas Worldwide dares to be the challenger the ad industry needs. Do you "Challenge the Comfortable?" Then you'll fit right in here at Canvas.

Named "Most Innovative Agency" by Campaign US, Canvas Worldwide is an independent media agency that provides ingenious solutions for brands looking to challenge the status quo. Our clients include Hyundai, Kia, Genesis, MGM, Starz and McDonald's (to name a few...).

Our agency cultivates an environment where all are welcome to push outside their comfort zones to solve problems in new ways. We encourage the team to be its best by creating the most positive workplace experience for all. For instance, we outpace the industry on diversity and inclusion AND offer continuous training and workshops for career development. So, if you dare to challenge the comfortable... then keep reading.

The Associate will assist in the development of strategic multimedia plans and marketing recommendations, with a focus on the multicultural (US Hispanic) segment. Work with the team in all phases of the planning process, including research, creation, implementation, and stewardship.

Responsibilities :

  • Work collaboratively with multiple groups both internally and externally
  • Utilize research and planning tools to help generate and support media plan strategies
  • Focus on details, ensuring the highest degree of accuracy
  • Manage workflow, and make sure process and procedures are followed
  • Organization of team deadlines, logistics planning, deck updates, data entry, data pulls, etc.
  • Responsible for inputting and maintaining client media activity flowcharts in system
  • Begins to develop media knowledge base in preparation for media research responsibilities that include; evaluating media research data; developing points of view; understanding systems applications; understanding various media and their applications against Client strategies / goals.
  • Other duties may be assigned, as needed
  • Represent Canvas Worldwide professionally with clients and industry
  • Be proactive : Show interest in constantly learning and growing
  • Ensure that deadlines are met, including managing expectations internally
  • Have an intimate knowledge of the client's brand and product details, KPI's, etc.
  • Maintain proper documentation so information can be easily retrieved

Qualifications :

  • Bachelor's degree required in an advertising / media related program
  • Marketing Internships highly preferred
  • Ability to drive projects from start to finish
  • Excellent written and verbal communication skills
  • Possess a strong ability to prioritize and manage multiple tasks with flexibility
  • Knowledge of Microsoft Office products as well as planning tools
  • Strong organizational and analytical skills
  • Strong mathematical abilities required
  • Excellent time management skills and ability to follow through
  • Extremely detail-oriented and precise
  • Interest or passion for Hispanic multicultural segment
  • Proven ability to work independently and as a part of a team
  • A collaborator
  • 45,000 - $45,000 a year

    Salary and Benefits

    Actual base salary is determined upon factors such as experience, qualifications, training, certifications, and internal equity. The Company reserves the right to modify this pay range at any time. Base salary is part of a total rewards package that includes highly competitive benefits like generous medical, dental, vision, pet insurance, commuter benefits, disability and life insurance coverage, 401(k) matching, up to 14 holidays per year, a "Do Good Day," and unlimited PTO.

    In-Office Work Schedule

    This is a hybrid role, requiring a minimum of 2 days in-office per week.

    Canvas Worldwide is an Equal Opportunity Employer : All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected Veteran Status, or any other characteristic protected by applicable federal, state, or local law.

    CA Applicants : Canvas Worldwide practices Fair Chance Hiring

    Salary : $45,000

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