Business Development Officer

Hours: 8:30 am - 5:30 pm, Mon - Fri, with frequent scheduled events on evenings and weekends

Pay: $65,000/yr, Doe Bonus & Incentive (Qtrly) 

Your Purpose will be:

The person in this position will prospect new clients through networking, cold calling, advertising, or other means of generating interest from potential members. They must develop a rapport with local businesses and provide support that will continually improve the relationship with them. This person will grow select employer groups by presenting new solutions and services to their employees. They must manage the activities of others responsible for developing business for the company. This requires a thorough knowledge of the market, the solutions/services the Credit Union can provide, and of the Credit Union’s competitors. Also, every employee is responsible for fulfilling our Mission Statement: To improve the financial well-being of our members, while providing world class service.

What you’ll do:

New Business Development-

• Prospect for potential new member opportunities and turn this into new member growth.
• Cold call as appropriate within our field of membership market to ensure a robust pipeline of opportunities. 
• Meet potential select employer groups by growing, maintaining, and leveraging your network.
• Identify potential members, and the decision makers within their organization.
• Research and build relationships with new employer groups.
• Set up and facilitate new member drives.
• Plan persuasive approaches and pitches that will provide additional member drives and increase new member growth within the community. 
• Participate in creating marketing promotions to attract new members.
• Present new products and services to enhance existing relationships.
• Work with operations and branches to ensure new memberships are opened and on-boarded.

Business Development Planning-

• Attend industry functions, such as association events and conferences, and provide feedback and information on market and new products and services.
• Present to and consult with mid and senior level management to developing new services, products, and distribution channels.
• Identify opportunities for campaigns, services, and distribution channels that will lead to an increase in new members.
• Using knowledge of the market and competitors, identify and develop the company’s unique selling propositions and differentiators.
• Comfortably present pitches for large groups and present in front of a camera. 

Management and Research-

• Submit weekly progress reports and ensure data is accurate.
• Forecast new member growth and ensure goals are met.
• Track and record activity utilizing SalesForce.
• Work with marketing staff to ensure that prerequisites (like prequalification or getting on a vendor list) are fulfilled within a timely manner.
• Present business development training and mentoring to branch staff.
• Research and develop a thorough understanding of the Credit Union’s people and capabilities.
• Understand the company’s goal and purpose so to enhance the Credit Union’s performance.
• Understand, measure and ensure low income designation is met each year.
• Understands the Bank Secrecy Act and how it is applied.

The experience you need to succeed:

• One year to three years of similar or related experience.
• Bachelor’s degree in sales, marketing, communications, English or related or equivalent work experience.
• Preferred, Bilingual in Spanish with ability to connect well with the Hispanic community.
• Ability to make quality one on one and group presentations, both in person and virtually.
• Experience prospecting, offering products and services, and referring.
• Experience administering social media promotions, with the confidence to be in front of a camera.
• Proficient in Microsoft Word/Excel/Outlook. 
• Ability to think and plan strategically. 
• Ability to travel up to 33% of the time.
• Available to work weekends, evenings, or holidays.

Work Environment & Physical Requirements:

• Works primarily in an office environment with frequent visits to field environment locations. This includes but is not limited to various outdoor and indoor climates, public venues, and driving conditions.
• While performing the duties of this job, the employee may regularly need to: see, talk, hear, and perform repetitive movements with arms, hands, and fingers to handle, feel, grasp, and reach. A computer, phone -including a smart phone, and standard office equipment are normal tools for this position. Specific vision abilities that may be required by this job include close vision and distance vision. The employee may at times also need to: climb, balance, stoop, kneel, or crouch. The employee may occasionally lift and/or move up to fifty pounds. 

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions