Growth Manager - Apps

We are seeking someone intelligent, energetic, and driven to create real impact on millions of lives as our Growth Manager. This role focuses on executing growth marketing strategy and initiatives in our Apps division, which includes two direct-to-consumer apps in the health and wellness space. You will be a member of an autonomous multi-functional team of talented and passionate peers.

We're Wombat Apps, the parent company of the much loved Carb Manager app (the #1 health app for people on a low-carb diet) and the industry redefining marketing-tech platform Tastenetwork.io. We are incubating a new consumer-facing app that will re-imagine and redefine how consumer apps impact holistic health. 

Our people think we are an amazing company to work for because:

• The benefits of a work-from-home lifestyle
• The reach and impact of an established brand
• The energy and dynamism of a startup
• The stability of a profitable company 
• A creative, entrepreneurial, friendly, and supportive culture
• The ability to make a real, positive impact on millions of lives

• You will be jointly responsible for our app download growth and net subscriber growth
• Develop growth and content marketing roadmap and tactics, and coordinate cross-functional resources to execute on those plans
• Be the chief storyteller of our brand and products through effective product positioning and messaging
• Build analytics and data-backed measurable KPIs for experiments and growth marketing plans. Monitor and present plan effectiveness metrics to leadership and stakeholder teams
• Execute marketing campaigns around product launches and feature releases across multiple channels that drive growth in user acquisition, engagement and retention
• Plan and manage paid user acquisition campaigns across app stores (Apple Search Ads, Google Play Ads), Facebook, Google Ads, and other paid media channels to drive targeted app installs, maximize ROI, and optimize cost-per-install.
• Identify insights from the competitive landscape, user research, our app reviews and ratings, and market trends to develop recommendations to influence the product roadmap
• Coach fellow marketers on growth marketing tactics.

We're a fun, friendly, talented group of product-minded professionals, who love designing features that delight and support our customers, learning new technologies, sharing memes, and swapping recipes. Our team hails from all corners of the globe, from the Americas to Europe to India and beyond.

• Work from anywhere
• Competitive salary
• Medical/dental/vision coverage
• 401(k) option for U.S. employees
• Paid holidays and vacation days
• Wellness and Learning benefits