Demo

Director, Consumer Marketing

CareerArc
CareerArc Salary
Miami, FL Full Time
POSTED ON 2/4/2025
AVAILABLE BEFORE 5/4/2025

Our PurposeMastercard powers economies and empowers people in 200 countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart, and accessible. Our technology and innovation, partnerships, and networks combine to deliver a unique set of products and services that help people, businesses, and governments realize their greatest potential.Title and SummaryDirector, Consumer Marketing OverviewThe LAC Digital Marketing Platform Team develops regional strategies, plans, best practices, and dashboards with the support of Global Teams to guide the LAC markets in driving consumer and partner preference via digital platforms.Manages regional digital platforms to drive effectiveness of results and investment efficiencies.The purpose of the Regional Digital Marketing Platform Head is to : Lead LAC regional digital marketing platform management and strategies to drive consumer preference.Manage LAC media, digital and social media agencies and scopes of work.Develop social and digital marketing strategies and tracking metrics.RoleIdentify and integrate major global, regional and local digital marketing strategies and platforms.Develop digital marketing strategies and plans with related results metrics.Lead regional digital marketing platform development, management, and migrations.Develop tracking dashboards to measure results and adjust media and digital investment strategies.Enable and drive regional digital CRM integrating proprietary and social media platforms.All About YouYou have been a senior digital marketing platform marketing executive.Experienced managing digital agencies, website and app developers, scopes of work, budget, plans.Management of diverse teams across markets or regions.Managed two or more direct reports and several indirect reports dispersed geographically.Digital CRM experience with proprietary and social media platforms.Fluency in Spanish and English; Portuguese is a plus.Other key desirable or additional capabilities : Proven driver of business results including : enrollments, acquisition, usage.Creative development of major social and digital initiatives.Working knowledge or proficiency in Portuguese.Mastercard is an inclusive equal opportunity employer that considers applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled or veteran status, or any other characteristic protected by law.In the US or Canada, if you require accommodations or assistance to complete the online application process or during the recruitment process, please contact reasonable_accommodation@mastercard.com and identify the type of accommodation or assistance you are requesting. Do not include any medical or health information in this email. The Reasonable Accommodations team will respond to your email promptly.Corporate Security ResponsibilityAll activities involving access to Mastercard assets, information, and networks come with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must : Abide by Mastercard's security policies and practices;Ensure the confidentiality and integrity of the information being accessed;Report any suspected information security violation or breach;Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.In line with Mastercard's total compensation philosophy and assuming that the job will be performed in the US, the successful candidate will be offered a competitive base salary based on location, experience, and other qualifications for the role and may be eligible for an annual bonus or commissions depending on the role. Mastercard benefits for full-time (and certain part-time) employees generally include : insurance (including medical, prescription drug, dental, vision, disability, life insurance), flexible spending account and health savings account, paid leaves (including 16 weeks new parent leave, up to 20 paid days bereavement leave), 10 annual paid sick days, 10 or more annual paid vacation days based on level, 5 personal days, 10 annual paid U.S. observed holidays, 401k with a best-in-class company match, deferred compensation for eligible roles, fitness reimbursement or on-site fitness facilities, eligibility for tuition reimbursement, gender-inclusive benefits, and many more.Pay RangesMiami, Florida : $135,000 - $216,000 USD#J-18808-Ljbffr

Salary : $135,000 - $216,000

If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution. Compensation Planning
Enhance your organization's compensation strategy with salary data sets that HR and team managers can use to pay your staff right. Surveys & Data Sets

What is the career path for a Director, Consumer Marketing?

Sign up to receive alerts about other jobs on the Director, Consumer Marketing career path by checking the boxes next to the positions that interest you.
Income Estimation: 
$192,426 - $255,933
Income Estimation: 
$249,151 - $341,218
Income Estimation: 
$168,541 - $230,379
Income Estimation: 
$192,552 - $255,668
Income Estimation: 
$192,552 - $255,668
Income Estimation: 
$259,153 - $398,379
Income Estimation: 
$72,471 - $90,896
Income Estimation: 
$93,845 - $118,399
Income Estimation: 
$142,054 - $186,265
Income Estimation: 
$91,172 - $123,324
Income Estimation: 
$119,187 - $158,016
Income Estimation: 
$168,541 - $230,379
View Core, Job Family, and Industry Job Skills and Competency Data for more than 15,000 Job Titles Skills Library

Job openings at CareerArc

CareerArc
Hired Organization Address Washington, DC Full Time
We are currently seeking a Sr Interior Design Professional to join our team. As a Sr Interior Design Professional, you a...
CareerArc
Hired Organization Address Arlington, VA Full Time
Description SAIC is hiring a Science and Technology Communication Specialist with Government Public Affairs experience t...
CareerArc
Hired Organization Address Middlesex, VT Full Time
Select how often (in days) to receive an alert : Create Alert Title : Public Safety Radio Technology Specialist I - Limi...
CareerArc
Hired Organization Address Dexter, MO Full Time
M-F, 40 hours per week Mercy Clinic Stoddard Family Medicine Tuition Reimbursement up to $2,000 for continuing education...

Not the job you're looking for? Here are some other Director, Consumer Marketing jobs in the Miami, FL area that may be a better fit.

Director, Consumer Marketing

MasterCard, Miami, FL

Director, Consumer Marketing

Mastercard Processing S.A., Miami, FL

AI Assistant is available now!

Feel free to start your new journey!