What are the responsibilities and job description for the Marketing Specialist position at Careers Integrated Resources Inc?
Title: Marketing Specialist
Location: Tarrytown NY - This is a remote role for a candidate in the Tarrytown, NY area, with a requirement to be on-site in the Tarrytown office to facilitate customer visits (approx. 1-3 per month)
Contract: 1 Year (Possibility of Extension)
Position Overview
The Marketing Specialist Engagement and Advocacy Programs supports our customer facing sales programs including Mobile Labs, Customer Experience Centers, Reference Sites and Customer Advocacy programs focused on increasing SHS brand awareness and demand across the NAM SHS Laboratory Diagnostics business. Working directly with the Marketing Manager, this role will interact with multiple teams and facilitate superior customer experiences.
The successful candidate must demonstrate excellent operational and project management skills, communications and writing skills, resourcefulness, passion, and the ability to work effectively within a matrix organization.
Responsibilities
Program Coordination
Coordination of program requests for Mobile Labs between the sales teams, marketing team and external agency operating the vehicles to ensure each event is executed smoothly
Project support for Mobile Labs to update graphics and materials for the events, work with creative teams to provide branded toolkits including invitations and follow up surveys
Act as on-site host for customer visits in our Tarrytown, NY facility including pre-visit site preparation welcome signage, room set up, IT presentation support and room reservations
Work with the Marketing Manager on approved customer events to set up planning calls and guide the account teams with program outlines, templates and agendas to facilitate the customer experience
Tracking and facilitation of reference site visits including confirmations and database management
Work with our tradeshows and events team to maintain an annual events calendar
Support the sales organization on requests for regional tradeshows and events
Administration
Manage updates to our intranet page to facilitate information to field teams on all programs
Working with existing finance and compliance processes for approvals of events, speakers, and payment to partners
Internal alignment across teams for program tracking and reporting
Creation and distribution of monthly program reports to marketing & sales teams as well as leadership
Required Education & Expertise
Degree in marketing, communications, business, or related field; LS background preferred
Entry level or 3-5 years of relevant experience in B2B Marketing and/or Communications
Exceptional oral and written communication skills
Demonstrated ability to work across multiple teams and projects
Ability to track and report on projects consistently
Excellent presentation skills
Excellent PC skills (MS Office, Smartsheet, etc)
Location: Tarrytown NY - This is a remote role for a candidate in the Tarrytown, NY area, with a requirement to be on-site in the Tarrytown office to facilitate customer visits (approx. 1-3 per month)
Contract: 1 Year (Possibility of Extension)
Position Overview
The Marketing Specialist Engagement and Advocacy Programs supports our customer facing sales programs including Mobile Labs, Customer Experience Centers, Reference Sites and Customer Advocacy programs focused on increasing SHS brand awareness and demand across the NAM SHS Laboratory Diagnostics business. Working directly with the Marketing Manager, this role will interact with multiple teams and facilitate superior customer experiences.
The successful candidate must demonstrate excellent operational and project management skills, communications and writing skills, resourcefulness, passion, and the ability to work effectively within a matrix organization.
Responsibilities
Program Coordination
Coordination of program requests for Mobile Labs between the sales teams, marketing team and external agency operating the vehicles to ensure each event is executed smoothly
Project support for Mobile Labs to update graphics and materials for the events, work with creative teams to provide branded toolkits including invitations and follow up surveys
Act as on-site host for customer visits in our Tarrytown, NY facility including pre-visit site preparation welcome signage, room set up, IT presentation support and room reservations
Work with the Marketing Manager on approved customer events to set up planning calls and guide the account teams with program outlines, templates and agendas to facilitate the customer experience
Tracking and facilitation of reference site visits including confirmations and database management
Work with our tradeshows and events team to maintain an annual events calendar
Support the sales organization on requests for regional tradeshows and events
Administration
Manage updates to our intranet page to facilitate information to field teams on all programs
Working with existing finance and compliance processes for approvals of events, speakers, and payment to partners
Internal alignment across teams for program tracking and reporting
Creation and distribution of monthly program reports to marketing & sales teams as well as leadership
Required Education & Expertise
Degree in marketing, communications, business, or related field; LS background preferred
Entry level or 3-5 years of relevant experience in B2B Marketing and/or Communications
Exceptional oral and written communication skills
Demonstrated ability to work across multiple teams and projects
Ability to track and report on projects consistently
Excellent presentation skills
Excellent PC skills (MS Office, Smartsheet, etc)
