What are the responsibilities and job description for the DIGITAL MARKETING STRATEGIST - HYBRID position at Carle?
Digital Marketing Strategist - HYBRID
- Department : Marketing - CFH_10_19
- Entity : Champaign-Urbana Service Area
- Job Category : Mrktng / Advertising
- Employment Type : Full - Time
- Job ID : 46665
- Experience Required : 5 - 7 Years
- Education Required : Associates Degree
- Shift : Day
- Location : Peoria, IL
- Usual Schedule : M-F 8a-5p
- On Call Requirements : No
- Work Location : Proctor Professional Building
- Weekend Requirements : No
- Other Posting Information : Position can be based out of Peoria, Bloomington, or Champaign.
- Holiday Requirements : No
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Position Summary :
Position can be based out of Peoria, Bloomington, or Champaign. The Digital Marketing Strategist is responsible for website content development, SEO management and execution, digital analytics, ADA website compliance and digital marketing strategy innovation. As Carle Health grows and markets our services as a system through our digital experiences for our patients and consumers it is critical for Carle Health to have team members focused on optimizing our digital spaces and improving customer journeys.
Qualifications :
Educational Requirements
Bachelor's Degree in Marketing, Computer Science, Digital Marketing, Website design, or related field with three (3) years of experience or Associate's Degree with five (5) years of experience
Experience Requirements
Passion for innovation in digital marketing strategy development and tracking, demonstrated skills in interdepartmental relationship building and establishing digital processes that drive results to achieve KPIs. Expectations for this position include the ability to work independently with minimal supervision, owning your processes and results and bringing new perspectives and strategic insights into an evolving digital marketing program. Strong focus on reporting and interpretation of digital analytics from all relevant enterprise systems.
Essential Functions :
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class. Carle Health participates in E-Verify and may provide the Social Security Administration and, if necessary, the Department of Homeland Security with information from each new employee's Form I-9 to confirm work authorization. | For more information : human.resources@carle.com.
Effective September 20, 2021, the COVID 19 vaccine is required for all new Carle Health team members. Requests for medical or religious exemption will be permitted.
