What are the responsibilities and job description for the Senior Director, Direct Mail Marketing position at Catena Solutions?
About the Company :
Catena Solutions is partnered with a company that helps protect homeowners.
About the Role :
Seeking a Senior Director, Direct Mail Marketing to lead D2C marketing strategy. Responsible for expanding direct mail strategy under new branding while managing a team. Exciting chance to serve as a leader while growing a successful DM program!
Responsibilities :
- Lead D2C Direct Mail strategy, including testing, operations, cost management, forecasting, budgeting and reporting
- Co-own D2C direct mail campaign execution, optimizing end-to-end campaign operations
- Oversee reporting and analytics while serving as point of contact for executive reports and owning action plans to adjust strategy based on performance
- Develop annual budget to keep an ongoing accurate view of KPIs
- Brainstorm with marketing team to continuously improve direct mail value chain
- Help develop multi-channel efforts and optimizations
- Oversee and mentor a team of marketers, guiding them to execute on direct mail strategy
Qualifications :
Pay range and compensation package :
200,000-$220,000 bonus potential
Equal Opportunity Statement :
At Advanced Group, our commitment to diversity and inclusion in every part of our organization is crucial to fulfilling our mission and demonstrating our REAL values. It is Advanced Group's practice not to discriminate against any employee or applicant because of sex, race, color, age, national origin, religion, gender identity or expression, sexual orientation or sexual preference, pregnancy or maternity, genetic information, marital status, disability, veteran status, or any other basis protected by applicable federal, state or local law. This practice applies to all terms and conditions of employment including, but not limited to, hiring, training, compensation, benefits, promotions, transfers, layoff, Company-sponsored education, social and recreational programs, and treatment on the job.
If you have a disability or handicap and would like us to accommodate you in any reasonable way, please inform your recruiter so that we can discuss the appropriate alternatives available.
Salary : $200,000 - $220,000