Associate Manager, Activations

Description As the activation specialist, this person will play a key role in one of the fastest-growing parts of our business by communicating with clients and partners to develop successful custom programs from start to finish. This role is an excellent opportunity to gain a wide variety of experience in project management, custom content, integrated marketing, digital advertising, analytics, account management and sales. Responsibilities Assisting with the management and execution of Ad Age custom programs including, but not limited to: publishing partners, white papers, webcasts, podcasts, panels, and select custom events. Communicating with clients and partners throughout the full program lifecycle so all parties are up-to-date on status and goals. Working closely with internal departments such as Ad Age’s Studio 30, sales, art, marketing, editorial, web design, ad operations, and events to ensure all teams are aligned on client goals, expectations, and KPIs. Overseeing and optimizing on all program elements—from start to finish—to ensure timelines are met, client objectives are achieved, and all campaign deliverables are launched in accordance with the sales contract. Development and delivery of detailed post-campaign reporting, analytics and insights at the end of campaign flight to all clients. Assist the activations senior team leadership with administrative tasks and day-to-day core functionality of team at large. Basic Requirements 1-3 years of experience in sales and marketing, client partnerships, account management, integrated marketing, and/or activations, may include junior staff roles and internships Exceptional written and oral communication abilities Exceptional organization and project management skills Basic understanding of social media platforms and performance KPIs Proficient with Google Suite, Google Analytics, and Microsoft Suite (Outlook, Word, PowerPoint, and Excel) Bachelor’s or advanced degree in Marketing, Communications, Management, Journalism, or any other relevant degrees Preferences Media, advertising, sales, or marketing industry experience is a plus Familiarity with high-level client communications Knowledge of graphic design (e.g.- basic Adobe PS) Understanding of research marketing Familiarity with basic APA style This position is exempt under the Fair Labor Standards Act and is not eligible for overtime pay. Brand Overview: Ad Age is a daily must-read for an influential audience of decision makers and disruptors across the marketing and media landscape. Created in 1930 to cover a burgeoning industry with objectivity, accuracy, and fairness, Ad Age continues to be powered by award-winning journalism. Today, Ad Age is a global media brand focusing on curated creativity, data and analysis, people and culture, and innovation and forecasting. From vital print editions to must-attend events and innovative platform offerings, its industry-leading offerings include the coveted A-List & Creativity Awards, the Ad Age Next Conference, and proprietary data such as the Leading National Advertisers Report from the Ad Age Datacenter. www.adage.com @ad-age @adage Environmental Demands Where you work matters. The job posting will provide specific information on where and when your amazing work would be performed. Employee work location is determined by the needs of the specific team and may include on-site, hybrid or remote.  Employee work location is subject to change. An “in-office” role would require the employee to come into the office most days with occasional flexibility to work remotely if tasks can be performed elsewhere and if the manager approves. A “remote” role would allow an employee to work from a home office that is in one of the states Crain does business in. We can only employ a remote / "work from home" employee if they reside in one of these states: AZ, CA, CO, FL, GA, IL, MD, MA, MI, MN, NV, NY, NC, OH, OR, TN, TX, VA, WA, WI, and Washington, DC. A “hybrid” role would be a mix of in-office and remote work. There may be a specified schedule for coming into the office or it could be at the discretion of the employee with the manager’s approval, subject to change. Employees who live within a reasonable commute distance from a Crain office are expected to work on-site 3 days per week. Many positions will also include work done in “the field.” Depending on the role, this may include conducting in-person interviews, attending work-related events, meeting with sources or clients. Specifics will be noted in the job posting but are subject to change as a role evolves.   Employees may be exposed to adverse environmental conditions, specifically during field work. Other typical job functions are performed under conditions such as those found in general office work.  Travel to cover news stories/events, meetings with clients, and to our geographically separated offices may be required.  It is the nature of many positions to experience non-standard working hours and be on-call when needed for responding to email, meeting with clients, attending work-related events, story development or breaking news. Most employees perform work Monday through Friday, although early-morning, evening or weekend shifts may be required.   Work schedule and travel requirements are subject to change as a role and needs evolve over time. Physical Demands The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of many Crain jobs and are subject to change. Physical activities will include frequent in-person or virtual interactions.  For most positions, it is essential to be able to remain at a desk/computer workstation for prolonged periods, perform computer-related tasks, and create/maintain documents within filing systems.  Must have close visual acuity to perform an activity, such as preparing and analyzing reports and information, transcribing, viewing a computer terminal, or extensive reading.  The typical physical requirements are light work—exerting up to 25lbs of force occasionally and/or up to 10lbs of force frequently and may include climbing, pushing, standing, hearing, walking, reaching, grasping, kneeling, stooping, and repetitive motion.  Some positions will have additional physical requirements, including exerting up to 50lbs of force to move and/or carry equipment, supplies, files, or other materials as the role requires. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential job functions and meet the environmental and physical demands of the role. Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c) Crain is one of the largest privately-owned business media companies with more than 20 leading business, trade and consumer brands in North America, Europe and Asia. Crain’s uncompromising journalists, industry experts and business insiders share one vision: to produce stories, communities and platforms that empower our audiences’ success. 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