What are the responsibilities and job description for the Developer, Marketing Automation (Salesforce / Eloqua) Atlanta position at Cedera?
Work Model : Hybrid - 3 days in office and any key meetings | East Coast Hours
Is this the role you are looking for If so read on for more details, and make sure to apply today.
Locations : Primary = Addison, TX | Additional office sites = Atlanta, Chicago, Denver, Houston, Los Angeles, NYC, San Francisco and Seattle
Credera is a global boutique consulting firm that accelerates business transformation and builds valuable customer experiences. Credera works with the best companies in the world, from strategy through execution, to serve clients through our 18 offices across six countries.
Description :
As a Marketing Automation Developer at Credera, you will get to exercise your expertise in marketing automation platforms, email template design, and more. You’ll also be responsible for :
- Design, build, and execute automated marketing campaigns across multiple channels (email, SMS, social, etc.), managing multiple projects and timelines simultaneously.
- Develop and implement A / B testing strategies, personalized content, and dynamic messaging to optimize campaign performance and customer engagement.
- Build and manage both one-off and automated / triggered always-on campaigns, including complex workflows.
- Optimize lead flow from Eloqua to Salesforce (CRM platform) and ensure compliance with brand guidelines and data privacy regulations (e.g., GDPR, CCPA).
- Create and modify Campaign Pages in Sitecore, integrate gated content forms, and set up webinars with GoToWebinar.
- Monitor, report on, and optimize campaign performance, sharing best practices and insights with stakeholders.
- Support and empower digital marketers in executing campaigns, events, paid media, and social activities.
- Act as a domain expert for peers and campaign managers, providing guidance on data strategy, segmentation, and technical campaign setup.
- Understanding the end-to-end experience of emails and forms / landing pages from creation to deployment and reporting.
- Being the liaison in troubleshooting a myriad of data or technical challenges.
- Working with vendor, development teams and the business to find resolutions.
Requirements :
Compensation :
The salary range listed is for informational purposes. Credera treats all applicants as individuals taking into consideration but not limited to their professional and academic experience, specialized training, certifications and associated responsibilities as it relates to our specific industry. An estimated base salary of $100K – 115K is anticipated for this role in the US.
Benefits : Health, Dental, Vision, AD&D Insurance, Vacation / PTO / Holiday pay plus matching 401K, Tuition & Travel Expense Reimbursement as needed.
EOE & OFCCP Compliant regardless of : Minority / Female / Veteran / Disabled / Sexual Orientation / Gender Identity / National Origin / Age / Genetic Information / Religion / All Protected Classes
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Salary : $100,000 - $115,000
