What are the responsibilities and job description for the Senior Manager Product Marketing position at Chewy?
Our Opportunity :
Chewy is looking for a data driven, tech-savvy, consumer-centric
Senior Manager Product Marketing
to join our Brand Marketing Team, at our headquarters in Plantation, Florida or one of our hub locations (Seattle, Minneapolis, Boston)! The leader in this role will partner across Chewy teams to help craft business strategies, advise roadmaps for products & services, and develop high impact marketing strategies and go to market executions that get results. The ideal candidate will be a well-rounded & data-driven marketing leader with experience developing product positioning & messaging, launching new businesses and new products in the ecommerce or technology space, translating product features and functionality into consumer facing benefits, and bringing initiatives to life across touchpoints that drive defined critical metrics.
What Youll Do :
Partner internally with business and product teams to craft short & long terms roadmaps & goals Collaborate with consumer insights, user research and business & marketing analytics teams to identify business opportunities, define targets, develop campaign strategies & tactics and measure and report on ongoing performance Lead development of marketing initiatives 'end to end' (including positioning, messaging, creative development, GTM plans, execution, measurement and reporting) that drive goals & KPIs Build close relationships with marketing channel owners (email, social, digital, direct mail, etc.) to resolve marketing mix and partner to ensure coordinated program execution & optimization. Work with internal creative teams to develop assets from concepts through execution across a broad range of tactics. Act as a marketing champion for priority product, service and new business offerings for Chewy Support Product Marketing team leaders passionate about growing adoption of priority features & services
What Youll Need :
Bachelors Degree; MBA Preferred 5-7 years of product marketing experience; majority within ecommerce or technology space Expertise in connecting business goals & strategy to marketing strategy (insights, targeting, positioning, etc.) and go to market execution across channels & tactics (display, social, email, direct mail, partnerships, etc.) Experience growing an established business and also scaling new businesses, services and new product features & offerings Strong business & data savvy; proficient in online and offline metrics and measurement Adept at working in a cross-functional, matrixed organization with proven track record to collaborate, lead, influence and gain internal consideration
Bonus
if applicable) :
Pet Proven Experience!
Compensation & Benefits :
Our salary range for a
Senior Manager Product Marketing
position is
129,500.00 - $207,000.00.
The specific salary offered to a candidate may be influenced by a variety of factors including but not limited to the candidates relevant experience, education, and work location. In addition, this position is eligible for 401k, and a new hire and annual equity grant.We offer different types of insurance, such as medical / Rx, vision, dental, life, disability, hospital indemnity, critical illness, and accident. We offer parental leave, family services benefits, backup dependent care, flexible spending accounts, telemedicine, pet adoption reimbursement, employee assistance program, and many discounts including 10% off pet insurance and 20% off at Chewy.com.Salaried-exempt team members have unlimited PTO, subject to manager approval. Team members will receive six paid holidays per year. Team members may be eligible for paid sick and family leave in compliance with applicable state and local regulations.
Chewy is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members. If you have a disability under the Americans with Disabilities Act or similar law, and you need an accommodation during the application process or to perform these job requirements, or if you need a religious accommodation, please contact
CAAR@chewy.com
If you have a question regarding your application, please contact
HR@chewy.com
To access Chewy's Customer Privacy Policy, please click here () . To access Chewy's California CPRA Job Applicant Privacy Policy, please click here () .
Keep a pulse on the job market with advanced job matching technology.
If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution.
Compensation Planning
Enhance your organization's compensation strategy with salary data sets that HR and team managers can use to pay your staff right.
Surveys & Data Sets
What is the career path for a Senior Manager Product Marketing?
Sign up to receive alerts about other jobs on the Senior Manager Product Marketing career path by checking the boxes next to the positions that interest you.
Demo
Fort Lauderdale, FL
Full Time