Senior Manager, Strategic Loyalty Partnerships

We’re looking for a talented strategy and business development individual with a customer-centric, data-oriented mindset and strong loyalty partnerships experience in the retail, fuel and/or financial services space to join our Global Loyalty team in Charlotte, North Carolina.  As we continue to grow our business, we are looking to dramatically expand our team, as well as our loyalty assets and capabilities.  You’ll be at the center of this transformation, working together with our team to help improve the loyalty experience for our customers to drive growth across the business.

We are looking for someone that is a relationship builder, understands the value of data to improve experiences, and knows how to create partner strategies and ecosystems within loyalty that not only drives value for customers but for all business partners involved.  We want to talk to you if:

• You live to find new business opportunities between companies that others overlook; using both creative and strategic skillsets to create new loyalty partnerships across businesses that unlocks immense value for each company and delivers unexpected, differentiated experiences for the customer.

• You are passionate about customer loyalty and experienced in retail - working across departments and organizations to build relationships, new partnerships and support for a common goal that ultimately leads to compelling and innovative loyalty programs, features and benefits for customers.

Our ideal candidate is:

• A Strategic Retail Leader and Opportunist – able to see business opportunities and customer value in ways others miss; implementing a data-first approach to identify and create unexpected loyalty partnerships between retailers aimed to deliver value for all parties.
• A Person of Action – displays a clear track record of not only identifying strategic opportunities but implementing and executing loyalty partnerships across multiple companies.
• A Relationship Builder – experience in building relationships with partner loyalty organizations in fuel, grocery, and retail in general, as well as internal stakeholders; leading the communication, negotiation and creation of new (and existing) partnership programs and agreements.

The role requires a high level of strategic, operational, and analytical skills as well as a talent for building relationships with both internal and external partners.  You’ll need to be able to build a compelling case for making things happen – blending art and science to influence and direct others.  Circle K has a collaborative, entrepreneurial culture, and our business reflects this spirit.  We are looking for someone who wants to put his or her own fingerprints on the organization and help contribute to the growth and direction of loyalty at Circle K in a meaningful and personal way.

Essential Functions:

• Define the loyalty partner strategy for Circle K and ensure it is aligned to the overall loyalty vision, roadmap, and business objectives.
• Design, evaluate and pursue new first-of-a-kind loyalty partnerships with various retail verticals (fuel, grocery, financial, ride share, etc.) that leads to increased customers, revenue and share.

• Develop a strong understanding of the client that includes their business drivers and strategies, competitive edge in the marketplace, industry trends, key strategic partner relationships, as well as key executives and decision-makers to ensure alignment with defined strategy.
• Works closely with loyalty marketing, operations, and member experience teams to design partner/coalition programs and benefits that support the partner company’s goals and Circle K’s loyalty strategy and objectives.
• Lead the planning and operational management for the loyalty partner portfolio. Tracks and reports on progress, working closely with cross-functional teams and partner organizations to resolve issues impacting performance.
• Implements processes, policies and defines approach to strategy achievement for strategic partnerships. Analyzes long-term impact of new or anticipated strategies and decisions.
• Works cross-functionally across legal, finance, operations, marketing, technology and data and analytics teams to ensure the loyalty partnership strategy is aligned with company and key stakeholder objectives.
• Leads communications, develops and grows strategic partnerships in a proactive manner, implements, and launches and coordinates the deployment/integrations and execution discussions with partners to understand priorities, assess business performance and expedite issue resolution.

Key requirements:

• 5 years of experience in Loyalty, Business Development and/or Partnership Strategy with direct experience managing and/or developing partnerships within retail, technology, QSR or another related field.
• BS degree in Business, Marketing, or related field.
• Exhibit strong analytical abilities for synthesizing complex data and translating business across organizations into a coherent, fair value partnership agreement.
• Agile decision-making, ability to formulate a strong POV and adjust plans strategically in a dynamic environment.
• Ability to lead cross-functional stakeholders across the creation, negotiation and closing of new and existing partner deals.
• Ability to execute in the short-term while simultaneously thinking long-term.

Qualification - Experience:

• Highly collaborative and results-driven
• Fast-learner, eager to dive in and bring relevant experience to a new role.
• Ability to simply communicate detailed process needed for flawless campaign execution.
• Customer experience focus and data-driven mindset.
• Ability to breakthrough the complexity to implement simple solutions that drive results.
• Time-management skills with the ability to thrive in a fast-paced environment and to manage multiple, competing priorities.
• Project Management competencies is a plus.
• Proficient with MS Outlook, Excel, Powerpoint, and Word.
• Strong communication skills in English, both verbally and written

#LI-WW2

Circle K is an Equal Opportunity Employer.
The Company complies with the Americans with Disabilities Act (the ADA) and all state and local disability laws.  Applicants with disabilities may be entitled to a reasonable accommodation under the terms of the ADA and certain state or local laws as long as it does not impose an undue hardship on the Company. Please inform the Company’s Human Resources Representative if you need assistance completing any forms or to otherwise participate in the application process.

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