What are the responsibilities and job description for the City of Madison, WI is hiring: Bilingual Marketing and Communication Specialist position at City of Madison, WI?
Salary : $66,688.44 - $76,903.32 Annually
Location : Madison, WI
Job Type : PERMANENT FULL TIME
Job Number : 2025-00045
Department : Madison Public Library
Opening Date : 02 / 12 / 2025
Closing Date : 2 / 25 / 2025 11 : 59 PM Central
Comp. Group / Range : 18 / 04
General Description
THIS VACANCY WILL BE FILLED BY A CANDIDATE WHO IS BILINGUAL IN SPANISH AND ENGLISH
Positions designated as bilingual receive a $1.00 per hour pay differential for hours worked. This differential is not included in the stated salary amounts.
The Marketing and Communications Specialist at the Madison Public Library will serve as an ambassador for Madison Public Library through developing many communications aimed at advancing the library's visibility in the community and increasing direct engagement with library events, services, and spaces. This position will focus on creating consistent and engaging messages that are in alignment with the Library's overall marketing goals, strategic plan, and mission, vision and values. This position is responsible for communicating key messages in collaboration with staff, community partners, funders, and other important stakeholders across multiple platforms.
The Marketing and Communications Specialist will create and distribute promotional and communications materials for a wide variety of diverse audiences; participate in the promotional design process including graphic design of flyers, web content, and social media; create or oversee video and audio communications; coordinate communication work of staff, partners, interns, and volunteers; promote media relations for the library; and plan and implement special events. Under general supervision of the Library Media Coordinator, work involves the exercise of independent judgment and initiative in the management of projects and activities.
The Marketing and Communications Specialist must possess :
- passion for libraries and a curiosity for the many ways our community engages with libraries and library services;
- demonstrated ability to build and maintain professional relationships;
- professional experience with multiple social media platforms;
- excellent written and spoken communication skills in both English and Spanish;
- knowledge of principles, best practices, and analytical tools used in communications and marketing;
- understanding of principles of racial equity and social justice.
The Madison Public Library is an award-winning library system, dedicated to celebrating ideas, promoting creativity, connecting people, and enriching lives. Working for Madison Public Library means working alongside a highly talented and truly outstanding group of people. And, we don't just excel in traditional library services : The has received national attention for taking the makerspace concept into new and exciting directions; our youth services librarians are working with nurses to incorporate literacy into in-home prenatal care visits; and librarians lead City of Madison's Our spaces also shine, with a community kitchen supporting youth nutrition and community meals at our Meadowridge Library, while the fully equipped in our Central Library uses experts in the field to teach everything from audio engineering to video game design to Photoshop. Madison Public Library is bigger than our buildings, though - our focus is community engagement and empowerment - both within and outside the library walls. We are in the business of changing lives.
IMPORTANT!
Employees may be eligible for loan forgiveness through the .
Black, Indigenous, people of color, women, trans, nonbinary, and individuals with disabilities are encouraged to apply. We value the unique blend of lived experiences and diverse perspectives that comes from non-traditional education pathways and the variety of transferrable skills each candidate brings to the table. We value diversity, equity, inclusion, and belonging. Even if every item on the job posting doesn't match your experience perfectly, we encourage you to apply and share how your skills and experience can best serve our community.
Examples of Duties and Responsibilities
Create and distribute promotional and communications materials for a wide variety of diverse audiences
Multimedia design including graphic design of flyers, web content, and social media; and video and audio communications
Coordination of communications work by staff, interns, and volunteers
Plan and implement special events
Bilingual work
Perform related work as required, including work on special projects, hosting or assisting with library events or outreach efforts, maintaining promotional budgets or tracking purchases, or research related to programming and communications.
For more information about the Madison Public Library and its programs, please visit :
Minimum Qualifications
Principles and techniques relating to communications and marketing.
Standard library resources and the role of the public library in the community.
The City of Madison strives to provide exceptional customer service to all its residents and visitors. Therefore successful candidates will have demonstrated ability to effectively work with multicultural communities. The candidate must also have the ability to :
For a complete list of the Knowledge, Skills, and Abilities, please see the
Special Requirements
Physical Requirements
The City of Madison offers excellent pay and benefits for employees. City Ordinances, handbooks, and labor contracts provide specifics; the description here is not to be considered a binding statement but offers an informal summary.
Compensation
The City of Madison strives to pay competitive wages. View the current for pay for all classifications. Employees receive increases based on tenure with the City.
Benefits
The City offers a competitive benefits package, including a generous leave package, a variety of insurance options, and non-traditional benefits such as optional pet insurance, a bus pass for all employees, and the possibility of flexible work schedules. A brief summary of benefits is listed below. Please visit our for more information.
Leave
Vacation is earned upon starting employment and can be used after completion of probation. The general vacation schedule is below.
0-3 years 10 work days of vacation
After 3 years 12-1 / 2 days
After 7 years 15 days
After 11 years 17-1 / 2 days
After 15 years 20 days
After 19 years 25 days
After 27 years 27 days
Employees earn 3.5 personal days in addition to vacation.
Employees receive eight official paid holidays (New Year's Day, Martin Luther King, Jr. Holiday, Memorial Day, Juneteenth, Independence Day, Labor Day, Thanksgiving, Christmas Day), as well as 3 paid leave days (the Friday after Thanksgiving, Christmas Eve, New Year's Eve).
Employees also earn 13 sick days annually that may accrue to a total of 150 days.
Retirement
The City of Madison participates in the Wisconsin Retirement System through the State of Wisconsin Department of Employee Trust Funds.
Insurance
The City of Madison offers a variety of optional insurance programs including :
Other Benefits
The City offers numerous other benefits and programs for employees, including :
This is a bilingual position that requires Spanish and English communications. Are you fluent in reading, writing and speaking the Spanish language? (please note, a fluency test will be administered as part of the selection process)
Do you have experience using computer-based graphic design software including Adobe Creative Suite or Canva?
Please list which social media platforms you have used.
Please briefly describe your experience managing projects.
Do you have experience with Content management system and / or WYSIWYG editor?
PLEASE READ CAREFULLY YOU WILL BE REQUIRED TO ANSWER THE FOLLOWING SUPPLEMENTAL QUESTIONS AS PART OF YOUR APPLICATION. You can answer the questions using a word processing program and attach as a .docx or .pdf file. You must attach the document in the "Attachments" section of the application or you will not receive further consideration for this position. Your responses will be evaluated on your writing ability including : spelling, grammar and your ability to express your thoughts in a logical fashion. By checking this box, you acknowledge the above and understand that your response is required and failure to attach your essay response will immediately eliminate you from consideration.
Madison Public Library's marketing and communications department oversees work that touches all aspects of the Madison Public Library system, which includes nine libraries and various outreach locations. This position oversees projects that involve a great deal of communication and collaboration with library staff, program partners, local media and project stakeholders while meeting project goals and deadlines. Describe your personal communication style when working with others, and provide specific examples of how you have used effective organizational communication in the past. What made your methods effective? How did or would you adjust your communication style when interacting with diverse or bilingual communities?
The Marketing and Communications Specialist is responsible for planning and implementing promotional campaigns and projects in partnership with library staff and community partners. Please describe your experience in the following three areas (Include specific examples for each) : A. Managing promotional campaigns and projects; B. Creating promotional materials; C. Writing copy for newsletters, email campaigns, web sites, social media, and media communications.
Required Question
Salary : $66,688 - $76,903
