Marketing Director

We are looking to hire a Marketing Director to design and lead Clearwater’s EMEA Marketing strategy and execution. You will have a proven track record in building up and establishing a brand in EMEA including PR, Digital Channels and Events with a strong bent to growing our business and supporting the company’s growth plans.

Responsibilities:

• Enhance our comprehensive marketing strategy to grow the Clearwater brand through lead generation, digital, branding and communications.
• Analyze brand positioning and consumer insights and translate brand elements into plans and go-to-market strategies.
• Create and implement effective sales and marketing tools, including management and development of sales collateral, presentations, client success stories and other sales tools to enhance sales team efforts.
• Support channel growth with partner/channel marketing programs.
• Collaborate with Product, Product Marketing and Sales to plan and execute new product launches.
• Effectively and concisely present ideas to executives, employees and stakeholders.
  
  

Requirements:

• 8 years related marketing and leadership experience in a high growth, action orientated environment.
• Deep expertise with leading marketing departments within a B2B, FinTech business.
• Experience marketing SaaS solutions
• Proven ability to develop brand and marketing strategies.
• Experience using multi-channel approach to identify, capture and nurture marketing qualified leads through the sales funnel from pre-pipeline all the way through booking.
• Strong understanding of digital marketing KPIs, metrics, analytics and reporting methods.
• Thorough understanding of and experience utilizing marketing automation tools and other technology to support the requirements of the demand generation plan.
• Proven track record of coordinating successful PR campaigns.
• Excellent strategic thinking and analytical skills.
• Bachelor’s degree in business administration, marketing, communication or relevant field. MS/MA a plus.