Clearwater Analytics is seeking a Product Marketing Manager to lead the marketing efforts for our industry-leading investment accounting product. This product delivers daily, accurate, comprehensive, customizable reports, empowering our clients to streamline their accounting close, risk, compliance, and tax operations.
Key Responsibilities
Product Positioning & Messaging
- Develop and refine product positioning, messaging, and value propositions that resonate with accounting, finance, and compliance professionals.
- Clearly articulate how Clearwater's investment accounting product delivers unparalleled accuracy, efficiency, and insight for accounting close, risk, compliance, and tax operations.
- Ensure messaging aligns with the company's overarching vision and drives differentiation in the market.
Market Research & Competitive Intelligence
Conduct research to understand industry trends, customer needs, and competitive landscape.Monitor competitor activity and use insights to inform product strategy and positioning.Act as the go-to expert on market dynamics for investment accounting and reporting.Client-Centric Strategy
Partner with customer success, sales, and product teams to gather and synthesize customer feedback into actionable insights.Build detailed personas and map customer workflows, ensuring Clearwater's solutions align with client segments.Anticipate industry trends and position Clearwater as the clear leader.Go-to-Market Strategy & Execution
Lead cross-functional teams in planning and executing successful product launches for new features and enhancements.Collaborate with demand generation and content teams to create impactful campaigns, thought leadership materials, and case studies.Support regional marketing efforts to ensure localized messaging and campaign success.Sales Enablement
Develop and deliver sales tools, presentations, and collateral that communicate the value of Clearwater's investment accounting product.Provide ongoing training and support to the sales team, enabling them to position and sell the product effectively.Design strategies for cross-sell and upsell opportunities, driving additional value for existing clients.Strategic Vision & Planning
Define and execute a long-term product marketing strategy aligned with revenue goals and business objectives.Analyze marketing performance data to refine strategies and improve outcomes.Collaborate closely with senior leaders to ensure marketing initiatives align with organizational priorities.Role Requirements :
Bachelor's degree in Marketing, Business, Finance, or a related field7 years of product marketing experience, financial services expertise requiredStrong knowledge of investment accounting, compliance, risk, and tax operations workflows.Proven ability to develop and execute go-to-market strategies that drive measurable results.Expertise in creating compelling product messaging and positioning for complex solutions.Collaborative and adaptable, with the ability to work cross-functionally in a fast-paced environment.Excellent communications skillsWhat we offer
Business casual atmosphereTeam focused culture that promotes innovation and ownershipAccess cutting edge investment reporting technology and expertiseRSUs as well as employee stock purchase plan and 401k with matchPTO and volunteer time off to give back to the communityDefined and undefined career pathways allowing you to grow your own wayWork from anywhere 3 weeks out of the yearWork from home FridaysMaternity and paternity leaveSalary Range
120,000.00 - $168,000.00
This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications / skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include : health / vision / dental insurance, 401(k), PTO, parental leave, and medical leave, STD / LTD insurance benefits. Clearwater Analytics is An Equal Opportunity / Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.
Salary : $120,000 - $168,000
