What are the responsibilities and job description for the Product Marketing Manager - Application Partners position at Clever Inc.?
Clever is looking for a Product Marketing Manager to join our team. This role knows the ins and outs of our edtech application partners - what excites them, what’s top of mind—and how Clever can solve their biggest pain points and help grow their businesses. You have deep customer empathy and back up your insights with data from the product, NPS surveys, and market research.
Are you the right applicant for this opportunity Find out by reading through the role overview below.This position includes both inbound and outbound marketing tactics and collaborates closely with product, sales, sales engineering and success teams to drive Clever’s core business. You’ll be developing partner marketing programs, and support and grow our app partner ecosystem. This position reports to the Head of Product Marketing.A DAY IN THE LIFE : As a great storyteller, you’ll develop brand and product narratives that resonate with our customers, and build marketing programs that delights, educates, inspires and drives impactPartner closely with cross-functional stakeholders, such as product, engineering, design, sales, customer success, and executive leadership to lead go-to-market and achieve our business goalsUse a data-driven approach to direct and execute strategic launches, including messaging, sales enablement, and marketing programs, that drive marketing qualified leadsDevelop product messaging and value propositions for our customers in order to drive awareness, adoption, and ongoing product usageTackle complex problems with a strategic mindset and collaborate cross-functionally to build consensus, leveraging project management expertiseLeverage quantitative and qualitative insights to fully understand customers and influence their behaviorUse key metrics and engagement patterns to measure performance of marketing programsCollaborate closely with internal teams to deliver an outstanding experience for our partners, develop mutually-beneficial and trusting relationships with partners, and make Clever a favorite company with which to partner.WHAT WE’RE LOOKING FOR : At least 3 years product marketing experience, including with product pricing, packaging, positioning, segmentation and sales enablementExperience with partner marketing in an enterprise software or SaaS companyExperience telling engaging customer stories with internal and external stakeholders; you are a skilled storyteller as much as you are a marketerExperience driving business outcomes through dataExperience balancing perfectionism with pragmatism in a growing environmentExperience distilling technical products, such as an API, to a general audienceCreativity in tackling business opportunitiesAn interest in working on complex challenges in educationCommitment to equity and belonging. At Clever, we believe the classrooms we serve and our company’s halls should be spaces that are diverse, equitable, and inclusive. That is why we are committed to building diverse teams, inviting every voice, and creating a safe space for everyone to be their authentic self. By fostering equity and belonging within our circles of influence, we unlock learning for ALL students.CLEVER BENEFITS AND PERKS : A competitive salaryFlexible Paid Time OffPaid Parental LeaveTop-notch healthcare, vision, and dental coverage for you and your familyBest-in-class mental healthcare service that supports employees' mental and emotional wellnessA generous personal development yearly budget which can be used for courses, conferences, trainings, books, and moreA comprehensive Learning & Development program that enables employees to enhance their skills, knowledge, and functional expertiseAnnual company and team events to connect with fun, bright coworkersSALARY TRANSPARENCY : The range of our base salary cash compensation for this role for candidates living in the United States, besides NYC and San Francisco, CA, is between $110,500 - $130,000 . For candidates living in NYC and San Francisco, CA is between
121,600 - $143,000 . All final offers are determined using multiple factors including experience and level of expertise.
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Salary : $121,600 - $143,000