Digital Marketing Manager

Job Summary

Clique Hospitality is seeking a skilled and detail-oriented Digital Marketing Manager with a strong background in website maintenance and HTML coding to join our dynamic team. In this role, you will manage and optimize all aspects of our digital presence related to paid advertising, SEO, and website performance. You will be responsible for ensuring that our websites are up-to-date, functional, user-friendly, and aligned with brand standards and marketing goals.

This position plays a critical role in maintaining the digital infrastructure that supports our marketing initiatives, from optimizing landing pages to updating menu pages, event details, and promotional content across all venues.

If you have a passion for digital marketing and a strong foundation in web development and SEO—plus a love for the hospitality industry—we want to hear from you. We offer competitive compensation, a comprehensive benefits package, and a creative environment where your ideas can come to life.

Job Duties: 

This is intended to be an overview of the responsibilities and requirements attributed to the position. It is not intended to be limited to such content, nor does it describe solely what occupies a given day or week.

• Manage and maintain all Clique Hospitality websites, ensuring functionality, accuracy, and brand consistency across desktop and mobile.
• Use HTML, CSS, and basic JavaScript to build, edit, and troubleshoot website pages and features as needed.
• Coordinate with design and marketing teams to implement landing pages, seasonal menus, special promotions, and new venue launches.
• Ensure websites are optimized for performance, speed, SEO, and ADA compliance.
• Monitor and manage web hosting, domain registration, and SSL certificates to ensure seamless user experiences and security.
• Work with external developers or platforms as needed for backend updates, integrations, or advanced customizations.
• Support digital ad campaigns by implementing tracking pixels, UTM parameters, and landing page variations.
• Assist with SEO strategy and execution, including on-page SEO, metadata optimization, image compression, and keyword integration.
• Regularly audit websites for broken links, outdated content, and other technical issues—and proactively resolve them.
• Manage and update listings on platforms such as Google Business Profile, Yelp, and TripAdvisor.
• Analyze website traffic, user behavior, and digital performance using Google Analytics, Google Search Console, and other tools—providing monthly reports and insights.
• Support email campaign initiatives by maintaining subscription forms, landing pages, and automated workflows using platforms like Mailchimp.

Requirements/Qualifications:

• Bachelor’s degree in marketing, web development, communications, or a related field.
• 2 years of experience in digital marketing with a focus on website management and HTML coding.
• Proficiency in HTML and CSS; familiarity with JavaScript and website CMS platforms (e.g., WordPress, Webflow, Squarespace) is a plus.
• Strong understanding of SEO best practices and experience implementing on-page SEO strategies.
• Experience with digital advertising platforms (e.g., Google Ads, Meta Ads, TikTok Ads).
• Familiarity with listing platforms and tools like Google Business Profile, Yelp, TripAdvisor, OpenTable, and Urvenue.
• Experience using email marketing platforms such as Mailchimp, including building and managing automations.
• Analytical mindset with experience using Google Analytics, Google Search Console, and SEO tools like SEMrush or Ahrefs.
• Strong project management and organizational skills; ability to prioritize and manage multiple projects in a fast-paced environment.
• Excellent written and verbal communication skills.
• Passion for hospitality, attention to detail, and a solutions-oriented mindset.