Marketing and Outreach Manager

Job Details

Job Location

New Jersey Hamilton - Hamilton, NJ

Description

PRIMARY PURPOSE (Summary of major reasons this job exists)

The Outreach and Partnerships Manager is a marketing professional specialized in implementing and developing commercial and strategic relationships with organizations in accordance with company's overarching objective, strategic goals and strategies. This individual is also responsible for conducting outreach to the business community in support of energy efficiency programs.

The Outreach Manager for energy efficiency programs is responsible for promoting energy-saving initiatives, engaging with customers and community partners, managing outreach events, and coordinating with vendors. This role ensures that energy efficiency programs reach target audiences effectively, drives customer participation, and contributes to the program's overall success. The Outreach Manager is also tasked with data collection, reporting, and ensuring compliance with Utility requirements.

ESSENTIAL FUNCTIONS (Majority of duties performed, but not to be all-inclusive or to prevent other duties from being assigned)

• Develop outreach strategies to promote energy efficiency programs to residential, commercial, or multifamily customers and lead implementation.
• Establish and maintain relationships with local governments, non-profits, trade organizations, utilities and community groups to expand the reach of energy efficiency programs.
• Identify and engage potential partners to enhance outreach efforts and program participation.
• Educate customers about the benefits of energy efficiency, available incentives, and best practices for reducing energy usage.
• Conduct workshops, presentations, and training sessions for target audiences, such as building owners, property managers, and tenants.
• Provide on-boarding, sales, program and technical training to all CMC New Jersey Outreach personnel.
• Manage, coach and mentor Outreach Associates to ensure staff is performing effectively and at their highest potential to achieve program goals and grow the organization. This includes interviewing, planning, assigning work, completing performance evaluations, coaching and mentoring.
• Coordinate with contractors, vendors, and service providers to deliver outreach services such as canvassing, educational sessions, or energy audits.
• Manage the performance and compliance of third-party vendors to ensure alignment with program goals.
• Plan and execute outreach events, including logistics, staffing, and promotional materials.
• Track attendance and engagement at events to assess effectiveness.
• Independently build and maintain relationships with key market actors in the building energy industry including architects, engineers, contractors, energy consultants, builders, public officials, public interest groups, building owners and utility customers.
• Maintain strong ongoing communications with participating Utilities, contractors and consultants in order to assess their needs and to receive feedback on their experience with the program.
• Prepare status reports to accurately describe activities in the field and to monitor progress towards program goals on contractor / consultant participation and the completion of eligible projects.
• Ensure that work is conducted in compliance with OSHA and company safety procedures.
• Ensure that outreach activities comply with relevant laws, regulations, and guidelines for energy efficiency programs.
• Perform other duties as assigned.

Qualifications

JOB REQUIREMENTS (Experience, education, knowledge, skills & abilities required for competent performance in the job)

PHYSICAL REQUIREMENTS (The physical demands of the job)

WORK ENVIRONMENT

CMC Energy Services, Inc. provides equal employment opportunities to all qualified individuals without regard to race, creed, color, religion, national origin, age, sex, marital status, sexual preference or non-disqualifying physical or mental handicap or disability in each aspect of the human resources function.