What are the responsibilities and job description for the Marketing Manager position at Co-Op Market Grocery and Deli?
Job Summary
We are seeking a dynamic and results-driven Marketing Manager to lead our marketing efforts and drive brand awareness. The ideal candidate will possess a strong background in various marketing strategies, including digital marketing, content creation, and analytics. This role requires a creative thinker who can develop innovative marketing campaigns while analyzing performance metrics to optimize results.
Responsibilities
- Develop and implement comprehensive marketing strategies to enhance brand visibility and drive customer engagement.
- Manage marketing automation tools to streamline campaigns and improve efficiency.
- Analyze market trends and consumer behavior to inform strategic decisions.
- Oversee content marketing initiatives, ensuring alignment with brand messaging across all platforms.
- Coordinate advertising sales efforts, including print advertising campaigns and digital ads.
- Execute email marketing campaigns that effectively communicate with target audiences.
- Collaborate with cross-functional teams to ensure cohesive messaging and branding.
- Utilize Squarespace for website management, ensuring content is up-to-date and engaging.
- Monitor campaign performance using analytics tools, providing insights for continuous improvement.
Skills
- Proficiency in marketing automation tools and techniques.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Experience with Canva for website management and content updates.
- Knowledge of advertising sales processes, including print advertising strategies.
- Expertise in email marketing best practices and campaign execution.
- Solid understanding of content marketing principles and strategies.
- Strong sales acumen with the ability to drive revenue through effective marketing initiatives.
- Familiarity with Google Analytics and other relevant analytics platforms.
Join our team as a Marketing Manager where you will play a pivotal role in shaping our brand's future through innovative marketing strategies. If you are passionate about driving results and have the skills we are looking for, we encourage you to apply.
Job Type: Full-time
Pay: $35,000.00 - $42,000.00 per year
Benefits:
- Employee discount
- Flexible schedule
- Health insurance
- Paid time off
Schedule:
- 8 hour shift
- Day shift
- Monday to Friday
Work Location: In person
Salary : $35,000 - $42,000
