Marketing Assistant

Location: Scottsdale, Arizona (Hybrid/Remote options available)

Reports To: Marketing Manager

Company Overview:

CoatingLaunch is a leading digital marketing agency specializing in helping concrete coating businesses grow through strategic marketing and advertising. We work with a variety of clients in the coating industry, helping them generate leads, build brand awareness, and grow their businesses.

Position Overview:

As a Marketing Assistant Intern at CoatingLaunch, you will work closely with the marketing team to support the creation of engaging and effective ad creatives for our clients in the concrete coating industry. This role will allow you to gain hands-on experience in digital marketing, creative design, and ad management. You will be involved in every step of the process, from brainstorming and conceptualizing creative ideas to executing and optimizing them for successful ad campaigns.

Key Responsibilities:

Assist in the development and execution of creative assets for client ad campaigns, including social media ads, display ads, video content, and other marketing materials.

Collaborate with the marketing team to brainstorm, strategize, and create content that aligns with client goals and messaging.

Help design visual content using tools like Canva, Adobe Creative Suite, or other creative platforms.

Support the marketing team in researching new trends, competitor ads, and industry best practices.

Assist with A/B testing of ad creatives and tracking their performance to optimize future campaigns.

Ensure ad creatives are consistent with brand guidelines and are optimized for different platforms (Facebook, Google, Instagram, etc.).

Manage and maintain organized creative files, ensuring all assets are easily accessible and up-to-date.

Work with the project management team to meet deadlines and assist in tracking campaign progress.

Provide administrative support for the marketing team, such as scheduling meetings and coordinating tasks.

Qualifications:

Currently pursuing a degree in Marketing, Graphic Design, Communications, or a related field.

Basic understanding of digital marketing platforms (Facebook Ads, Google Ads, Instagram, etc.) and ad design.

Familiarity with design tools like Canva, Adobe Creative Suite (Photoshop, Illustrator, etc.) is preferred.

Strong communication and organizational skills.

Creative, with the ability to think outside the box to develop unique and compelling ad concepts.

Ability to work independently and collaboratively in a fast-paced environment.

A positive attitude with a willingness to learn and grow in the marketing field.

Perks:

Gain hands-on experience with real-world marketing campaigns.

Opportunity to collaborate with a dynamic, supportive team.

Flexible hours and the option to work remotely.

Mentorship and guidance from seasoned marketing professionals.

Potential for future full-time employment after internship completion.