What are the responsibilities and job description for the Marketing Director position at Cobalt Search?
Would you like to work with a brand that is known for its quality and fantastic facilities?
Are you looking for an opportunity to develop your career and directly impact a company's success?
Our client, a pioneer in providing high-quality fitness experiences, is seeking a visionary Marketing Director to create a dynamic team at their HQ in Riverside, California. This is an exciting opportunity to play a key role in enhancing brand visibility and boosting engagement and revenue in a rapidly expanding company.
As Marketing Director, you will be responsible for developing and executing innovative marketing strategies, enhancing digital engagement, and driving customer acquisition for a leading fitness brand.
If you're a creative visionary with a robust background in digital marketing and a knack for transformative leadership, this is the perfect opportunity to shape the future of a company experiencing exciting growth.
Key Responsibilities:
- Develop and execute comprehensive marketing strategies that drive the brand forward.
- Oversee the overhaul of the company website to enhance user experience and integrate advanced tracking and subscription management features.
- Leverage CRM data to optimize marketing efforts, ensuring strategic alignment with business objectives.
- Lead a team in executing robust marketing campaigns across multiple channels, including digital, social media, and traditional marketing avenues.
Skills and Experience Required:
- At least 7 years of experience with a proven track record in marketing strategy execution.
- Expertise in managing SEO, SEM, social media, and marketing automation tools.
- Strong leadership abilities, capable of mentoring and inspiring a team.
- Excellent verbal, written, and presentation skills.
- Proficiency with CRM software, such as HubSpot.
Location:
Based in Riverside, California, with minimal travel required; mainly local visits to clubs.
Full time on-site with standard office hours (9am - 6pm, Monday to Friday)
Remuneration:
- Competitive salary with performance related bonus, flexible PTO, health insurance stipend.
